Liangpin shop cuts prices to save lives

Author | Qi Minqian

Edit | Miao Zhengqing

After more than three months’ repeated consideration, we established a 17-year-old good shop for leisure and snack enterprises and made the biggest personnel and business strategy adjustment since we started our business.

On November 27th, in Liangpin Building in Dongxihu District, Wuhan, Yang Yinfen was elected as the chairman and general manager of Liangpin Store, responsible for daily business affairs. Before this new job, Yang Yinfen served as the vice chairman of the company. With the change of the helm, Yang Hongchun, the former chairman and general manager, stepped down and retained the positions of director and member of the strategy committee.

Yang Yinfen and Yang Hongchun used to be old colleagues who worked together in Kelon Electric Appliances and entrepreneurial partners of Liangpin Store, and both of them were actual controllers of Liangpin Store.

After Yang Yinfen took office as CEO, the first knife was cut to the price. On November 27th, Liangpin Store announced the largest price reduction for the first time in 17 years. The average price reduction of 300 products was 22%, with the highest drop of 45%. Tiger sniff learned that in the core team of good shops, Yang Yinfen always tends to adjust his business according to the needs of consumers. After becoming the helm of a good shop, his first move coincides with this style: first, to meet the needs of consumers and reduce prices on the basis of ensuring quality; After that, focus the main line of reform on innovation and improving internal efficiency.

Inside the boutique, Yang Hongchun is called "Yang Zong" and Yang Yinfen is called "Manager Fen". Among them, Yang Yinfen got a nickname of "Yang Yidao" because of his decisive work. In the eyes of people who are familiar with Yang Yinfen, he prefers to study new technologies and trends, which played an important role in the transformation of quality shops to online channels more than ten years ago.

This coaching change and price reduction of the good shop is also interpreted as an important step taken by the good shop at a critical moment.

At present, this snack company is facing the most difficult moment since its establishment: online sales are sluggish, and offline channels are being chased by peers. In the first three quarters of this year, the company’s revenue and net profit both fell by double digits. As Yang Yinfen said in an open letter after taking office: "It is not only a question of living hard, but a question of living or not."

On the surface, the business difficulties encountered by good shops are related to the consumption environment and the fierce turmoil in the snack industry in the past two years. Consumers pay more and more attention to cost performance, and discount snack shops that focus on the concept of cost performance are attacking the city through offline channels. However, apart from the external factors such as competition and price war, from the point of view of the good shop itself, many large enterprise diseases have also bred in the company. When the external environment changes suddenly, the problem of "elephants are difficult to turn around" has appeared.

In fact, as early as August this year, Yang Yinfen, then vice chairman, said for the first time in front of all employees that "the company is facing a life-and-death test and needs all employees to change." He told Tiger Sniff that before that public speech, he spent two weeks taking the detours taken by the market and resumption companies in recent years and thinking about what to do next.

"Expensive, become out of date"

In the communication with Tiger Sniff at the beginning of November, Yang Yinfen attributed the "difficulty" of good shops to "the superposition of three waves": First, the changes in the consumption environment; Second, the discount snack shops in the industry are "besieging" offline. Third, there are some big enterprise diseases inside, which are too slow to respond to changes in consumer demand.

The reason why Yang Yinfen emphasized the "superposition of three waves" is because if these three waves hit alone, it may be just a "skin injury" for a good shop. But now, the three waves are superimposed together, which makes the good shop somewhat unprepared.

Among these three waves, the most menacing one is the discount snack shop that the whole consumer industry is very concerned about this year. According to the statistics of third-party organizations, the size of the whole discount snack shop has exceeded 10,000 stores. These discount snack shops focus on "low-priced mind". With the blessing of capital, they not only opened stores quickly, but also set off a price war in the industry. In mid-November, Zhao Yiming snacks and snacks were busy merging, which was regarded by the industry as a signal for the further scale of discount snack shops.

Discount snack shops have a direct impact on good shops. "Some stores are opened with good shops, which not only saves time for site selection, but also can use good shops as price anchors." A senior practitioner in the snack industry commented.

Pictured: discount snack shop

It is worth noting that this "surprise attack" from discount snack shops is not "unexpected" for good shops, but before, snack big brother did not make timely changes in the face of "trouble".

Yang Yinfen told Tiger Sniff that in fact, as early as 2019, they paid attention to the format of discount snack shops, but at that time, they did not expect that this format could open the offline channels of the sinking market.

Even in this year, the good shop resolutely embarked on a different road from the discount snack shop: to develop high-quality snacks. Yang Yinfen said that their judgment at that time was: "I believe everyone wants to eat something good if they eat it directly."

Today, Yang Yinfen also firmly believes in such a strategy. They prefer to describe the past as "the strategy is correct, but the specific tactics are worth repeating."

Yang Yinfen told Hu Wei that in the past, in the pursuit of quality, good shops may have done some innovations and quality control that consumers don’t care about. He gave an example: according to the product requirements of good shops, the walnut kernel in nuts must be half intact every day, and the brown skin on the outside of walnuts can’t even fall off. In the procurement of nuts, good shops require suppliers to purchase raw materials with specified specifications. The direct result of these "requirements" is that the grade of raw materials is high and the procurement cost remains high.

However, the increase of some production costs has not directly made consumers feel the sense of value.

Over time, more such products have become a "trap": on the one hand, the company has the genes to pursue quality; On the other hand, this pursuit has not been faithfully conveyed to consumers. "As mentioned in the book" Innovator’s Dilemma ",the performance of leading brands is getting higher and higher, and the price is getting higher and higher, and it is gradually deviating from consumer demand." Yang Yinfen concluded.

Even, in Yang Yinfen’s view, before, good shops didn’t convey the "high quality" of good products to consumers at the communication end, which led consumers to have insufficient mental knowledge of the product quality of good shops and only felt expensive.

Under such circumstances, with the more obvious consumption stratification in the post-epidemic era, some consumers began to be more sensitive to prices, and the situation in front of good shops became complicated. An industry insider said: "Expensive, in this era, especially against the backdrop of discount snack shops, is very out of date."

In the face of market changes, according to insiders, there has been discussion and struggle for some time about whether to reduce prices and change business strategies in good shops. But a subtle thing happened in this process, which may have accelerated the decision-making process within the good shop.

In mid-2023, a discount snack shop opened in Wuhan, the base camp of Liangpin Store. In the eyes of an insider, this incident has a great impact on good shops.

"Yang Yidao" cut two knives.

Shortly after the "competitor opened the store to the door" incident, the top management began to carefully review the company’s past products and channel strategies and try to adapt to market changes.

Since August, Yang Yinfen has intensively visited stores and reorganized internal and external relations to prepare for price reduction and business adjustment. But for a company with a history of 17 years, it is obvious that such a key decision as price reduction cannot be hastily customized. In order to give a reasonable plan, after more than three months’ research, the executives of the good shop decided on the final plan at the end of November: the explosion with high repurchase rate is the main force of the price reduction of the good shop this round.

Yang Yinfen confessed to Tiger Sniff that a key problem he thought was how to find a balance between profit and price.

Although both good shops and discount snack shops belong to channel brands and do not directly undertake production links, there are obvious differences between them from the business model: discount snack shops are pure channel models, as long as they do the work of selecting goods; However, good shops are the logic of channel plus products, and will participate in product research and development and production in the upstream supply chain. The cooperation mode between good shops and suppliers determines that the company can’t keep down the price of suppliers, let alone change suppliers at will. In short, in the matter of price reduction, the interest relationship that good shops have to straighten out is more complicated.

Yang Yinfen also gradually realized his own changes. He thought that he was a big spender in business. Before doing business with suppliers, his idea was: "You make the products according to what I want first, and the price is easy to talk about." Now, although Yang Yinfen still meets with suppliers from time to time, she often gives psychological massage to suppliers to make them adapt to market changes and realize the necessity of price reduction.

Communication alone is not enough. Good shops focus on the supply chain. In order to strive for space for product price reduction, good shops began to do "squeezing water" at the supply chain end. Externally, Yang Yinfen strives to make suppliers regular and market-oriented. "For example, pistachios, as long as they are new products in the United States that year, have little difference in taste, I will go to the market to compare prices and then squeeze out the water in the supply chain."

In view of some explosive products, good shops began to adopt the practice of "considering the scale first, then managing the profit". Purple cashew nuts are a new explosion of good shops this year. This raw material product can greatly reduce the raw material cost through direct mining of bulk raw materials. Good shops directly provide funds for suppliers to purchase raw materials, and suppliers only earn processing fees, so there is more room for price reduction. Tiger sniff learned that the current price of this product has been lower than most brands on the market.

The second knife of "Yang Yidao" was cut at the product cost that consumers could not perceive. A related person told Tiger Sniff: "In the past, consumers didn’t pay so much attention to cost performance as in the past two years, and the life of good shops was better, so many similar costs with no practical value were ignored."

This year, Yang Yinfen put all the people inside on the standpoint of consumers and re-understood the matter of "quality". "Every penny the company spends on quality must be perceived and recognized by consumers." In the past few months, people with various backgrounds have often been invited to Yang Yinfen’s office on the third floor of Liangpin Building to discuss what consumers are like, what products and brand expressions they like.

At the executive level, in order to ensure the implementation of the price strategy, Yang Yinfen drew a "gross profit red line" for the team. As long as the gross profit of the product exceeds this red line, he must be asked to personally approve it. In addition, he is still asking the technical department to develop a system for terminal sales. Regardless of online channels or offline stores, as long as a product is sold too expensive, the system will prevent order payment.

We should "cut down" the organization

Although the price reduction is the most important work of a good shop at the present stage, in Yang Yinfen’s view, price alone cannot solve the real problem of a good shop.

"The industry will go through a price war from immaturity to maturity," said Yang Yinfen. Under the appearance of price war, the deeper reason is the overcapacity in the upstream of the industrial chain. In the short term, this is also the dividend of discount snack shops.

A senior practitioner in the snack industry said that there are a large number of small factories in the upstream of the snack industry. Because of the low threshold, after one person did it, relatives and friends around him followed suit. "If the demand goes down, the upstream will be paralyzed directly. We have encountered factories whose orders have been withdrawn and whose production capacity is idle, and they have to lose money to supply us."

The environment in front of good shops is becoming more complicated: upstream, overcapacity; Downstream, consumers began to be more sensitive to prices; In the competitive landscape, old and new rivals are making the competition more intense. This means that good shops need to adapt to this more complicated environment through an evolution.

Some analysts in the snack field believe that price reduction is actually a short-term powerful medicine for good shops. In the long run, good shops need to adjust from the company’s own products, channels and organization and management. "It needs to become more flexible and be able to respond more quickly, flexibly and sensitively to different consumers." This person believes that many big brands are actively cutting the product matrix and organizational structure "small" in order to adapt to different needs more flexibly.

Yang Yinfen also agrees with this approach. After the price war, organizational upgrading will be one of his adjustment directions.

At this stage, Yang Yinfen focuses on products and stores. He hopes that good shops can innovate in these two aspects and become more and more "fine".

Taking products as an example, in Yang Yinfen’s planning, good shops will learn from other brands in the future, and the product positioning and price range will be separated, and there will be products at the pyramid end. At the same time, on the basis of ensuring quality, there will be more affordable products to attract young people.

On the offline channel side, in recent months, Yang Yinfen spent a lot of time actually looking at the stores, looking at the stores of his own brand, and also looking at the stores of competitors. Yang Yinfen hopes to make differentiation in the store after the good shop.

Take Hubei market as an example. There are many kinds of shops in good shops, including community shops, shopping malls and transportation hubs. In the past, these shops all used a set of standards. "Decoration, display and product mix are similar," said Yang Yinfen. Next, he will focus on shop differentiation. Different stores have different products, decoration and sizes.

The picture shows Liangpin Puzi store.

Compared with the innovation of products and stores, Yang Yinfen regards improving organizational efficiency and countering the inertia of internal operation as another key test.

In the letter to all employees after taking office, Yang Yinfen spoke bluntly about the problems of internal large enterprises: bloated organization, pursuit of standardization and rigor of process details and loss of organizational vitality …

In the past, when doing management, Yang Yinfen liked to solve problems through "substitution", but now he feels that the enterprise is a system, and substitution cannot solve long-term problems, so it is necessary to change the elements, processes and cultural atmosphere of system operation.

In terms of internal management, Yang Yinfen’s current strategy is to unify his thinking first, and let the company unify its thinking through repeated preaching; Then set goals, speak with facts, and be result-oriented. "There is no particularly good way, because it is very difficult to change people. Adults will only take the initiative to change if they are in pain."

At present, the assessment mechanism of "KPI" plus work tasks is adopted in the good shop. Yang Yinfen told Hu Wei that next year, the performance of the business entity will be more emphasized in the internal assessment, and the intensity of the last elimination will be strengthened. In terms of organizational structure, he is not prepared to make great changes, but he will try to make the organization smaller. For example, the product department may separate out the categories that have opportunities according to categories, forming a small product department, and people in this department can directly connect with departments such as channels and be responsible for their product sales.

Yang Yinfen set herself a goal of "two and a half years": in the second half of this year, the goal is to stabilize the company from the continuous decline; In the first half of next year, a series of adjustments should see results in business performance.

"Now the competition is so fierce, we must first know the direction we are going, and then we must adapt to external changes and live to go there." Yang Yinfen told Tiger Sniff that he thought "changing his own life" was the most painful, but only in this way could he survive. "If you don’t take this road, you will die," Yang Yinfen said meaningfully.

Jietu X95 in Tongren area is offering a discount of 0.5 million! Not to be missed

[car home Tongren Preferential Promotion Channel] is now conducting preferential promotion activities in Tongren area, with the maximum preferential amount of RMB 5,000. At present, the minimum starting price of this model is 170,800 yuan. Interested consumers may wish to seize the opportunity and click "Check the car price" in the quotation form to strive for higher discounts.

铜仁地区捷途X95正在优惠,优惠0.5万!不容错过

The front face design of Jetway X95 is very atmospheric, with large air intake grille and streamlined design elements, creating a strong visual impact. The overall style is tough and exquisite, the body lines are smooth, and the rear design is simple and powerful, showing a unique aesthetic feeling.

Jietu X95 has a body size of 4858*1925*1780mm and a wheelbase of 2850mm. The body lines are smooth and full of strength, and the front and rear wheel tracks are 1610mm and 1615mm respectively. With 235/55 R19 tyre size and fashionable 19-inch rims, the overall shape is dynamic and steady.

铜仁地区捷途X95正在优惠,优惠0.5万!不容错过

The interior design of Jietu X95 is simple without losing the atmosphere, and the overall layout style is fashionable. The center console is equipped with a 12.3-inch touch screen, which is convenient for users to operate multimedia systems, navigation, telephone and air conditioning, and supports voice recognition control, which improves the driving experience. The steering wheel is wrapped in leather material, which feels comfortable and supports manual adjustment up and down and back and forth to meet the individual needs of different drivers. The front row is equipped with wireless charging function, which is convenient for users to charge their mobile phones. In terms of seats, the Jetway X95 is made of imitation leather, and the main and auxiliary seats have the functions of front and rear adjustment and backrest adjustment, among which the main seat also provides additional height adjustment (2-way). The second row of seats also supports front and rear and backrest adjustment, and the rear seats have proportional reclining function, which brings more comfort and convenience to passengers.

Jetway X95 is equipped with a 1.6T 197 horsepower L4 engine with a maximum power of 145kW and a maximum torque of 290N·m, which is matched with a 7-speed wet dual-clutch gearbox.

In this promotion, the preferential strength of Jetway X95 is unprecedented, providing consumers with excellent opportunities to buy cars. As an SUV with stylish appearance, spacious space and excellent performance, Jetway X95 not only meets the dual needs of consumers for quality and practicality, but also wins wide acclaim for its close price and considerate service. Now is the best time to start the Jetway X95. We sincerely invite consumers to experience the test drive and enjoy more surprises and discounts.

It is expected to be unveiled in November/over 500 horsepower Lantu chases the official map.

  [Official Map of car home New Car] Following the exposure of the declaration map, Lantu officially released the official map of a brand-new medium and large car (|), showing more angles and details. The car has a body length of more than 5 meters and is expected to compete with Weilai ET7 in the future. At the same time, the new car is expected to debut in November.

Home of the car

Home of the car

  In addition to the standard angle of 45 degrees, the official official map also contains complete side, rim details and rear details. Speaking from the front, it adopts the style from the iLand concept car, and the front is a penetrating shape, but the specific internal details need further research. The front enclosure incorporates a C-shaped design, which is more chic.

Home of the car

Home of the car

  In terms of body size, the length, width and height of this car are 5088/1970/1505mm and the wheelbase is 3000mm, so the whole car is slender. The slip-back roof line makes it look very dynamic, and the large-scale chrome decoration further enhances the grade. We can see that it is equipped with two-color wheels with low wind resistance style, which is one of its three optional wheels.

Home of the car

  The picture of the rear details not only shows the internal structure of the lamp group, but also shows us that it has an electric rear spoiler, which not only enhances the aerodynamic effect, but also makes the visual aspect more sporty.

  In terms of power, this car will be equipped with a dual-motor four-wheel drive system. The maximum power of the front motor is 160kW(218 HP), and the maximum power of the rear motor is 215kW(292 HP). The maximum speed of this car is 210 km/h. (Text/car home Chen Hao)

Industrial internet faces new security challenges. Top-level design and construction guarantee system

  In recent years, with the rapid development of industrial internet, the traditional industrial control system has moved from "closed island" to "interconnection". With the improvement of efficiency, the security threat of the Internet has also penetrated into the industrial field. In the face of network attacks that can directly reach the job site, it is urgent to build an industrial Internet security system.

  Recently, the Ministry of Industry and Information Technology, together with the Ministry of Education, the Ministry of Human Resources and Social Security, the Ministry of Ecology and Environment, the Health and Wellness Committee, the Emergency Management Department, the State-owned Assets Supervision and Administration Commission, the State Administration of Market Supervision, the National Energy Administration, and the Bureau of Science, Technology and Industry for National Defense, jointly issued the Guiding Opinions on Strengthening the Security of Industrial Internet (hereinafter referred to as the "Safety Guiding Opinions"), which clarified the main tasks of building an industrial Internet security system.

  The "Safety Guidance Opinion" clarifies that by the end of 2020, the industrial Internet security system will be initially established. By 2025, the system and mechanism will be perfect, the technical means will be significantly improved, the security industry will take shape, and a relatively complete and reliable industrial Internet security system will be basically established.

  The "Safety Guidance Opinion" sets a very specific overall goal for the safety of China’s industrial Internet, which will comprehensively enhance the safety guarantee capability and service level of China’s industrial Internet innovation and development, and promote the high-quality development of industrial Internet.

  Promote the establishment of safety evaluation system from top to bottom layer by layer

  At present, China’s industrial enterprises attach great importance to the construction of industrial Internet security and are willing to invest in security. However, the current situation is that enterprises don’t know their own security situation thoroughly and can’t get a suitable solution. In this regard, Yao Yu, director of the Engineering Research Center of the Ministry of Education, pointed out that the construction of an industrial Internet security management system needs to be promoted layer by layer from top to bottom. By building a security protection system covering the whole industrial system, a security technology system and corresponding management mechanism that meets industrial needs, identifies and resists security threats from inside and outside, and resolves various security risks, is a safe and credible guarantee for the reliable operation of the industrial Internet and the realization of industrial intelligence.

  At present, the construction of 5G network is in full swing, and the deployment of IPv6 is fully promoted. In the process of integration with the industrial real economy, in addition to the cooperation between related enterprises, cross-industry integration is also needed. In addition to ensuring its own safety, it is also necessary to evaluate each interface to ensure the overall operation safety. Yao Yu pointed out that it is necessary to explore a suitable security evaluation system to carry out industrial Internet security assessment and certification. In view of the current lack of safety inspection and evaluation standards for industrial Internet, it is necessary to conduct in-depth research on the safety status, safety requirements and attack and defense technologies of industrial Internet, comprehensively analyze the potential safety hazards of industrial Internet, determine the direction and focus of safety inspection and inspection and evaluation of industrial Internet, sort out and refine the contents of safety inspection and inspection and evaluation, and formulate quantifiable and operable technical requirements and test and evaluation methods related standards for industrial Internet safety inspection and evaluation.

  Strengthen technical innovation and realize the self-growth of safety protection force

  Vigorously developing industrial Internet is an important national policy in China. In recent years, the Ministry of Industry and Information Technology has issued a series of relevant policies and specific actions to promote the development of industrial Internet industry. Network, platform and security are the three major systems of industrial Internet. Among them, the network is the foundation, the platform is the core, and security is the guarantee. In the view of Zuo Yingnan, vice president of Qi Anxin, to build a good industrial Internet security system, it is necessary to increase investment in research and development, strengthen technological innovation, improve security capabilities, and fully integrate security capabilities with industrial Internet business scenarios, so that the industrial Internet has adaptive, independent and self-growing "endogenous security" capabilities.

  The "Security Guidance" specifically lists "strengthening the data security protection capability of industrial Internet" as one of the main tasks, which fully illustrates the important position of data security in industrial Internet security. In fact, with the development of industrial Internet applications, all the security protection measures we have taken are aimed at protecting the core assets of industrial Internet enterprises — — Industrial big data.

  Facing the urgent problem of "endogenous security", Zuo Yingnan believes that to achieve "endogenous security", security features must be seamlessly embedded in the software technology architecture of industrial big data, and a big data security architecture with adaptive security features is needed. Security self-adaptation has sufficient system self-diagnosis function, which can timely detect and alarm when encountering security risks and system anomalies, and has automatic policy adjustment and security repair functions, which makes the industrial big data system fully "elastic" and can shut down some services to ensure the execution of key businesses. The security protection system of industrial big data should be an operation system. Through continuous security operation, the security strategy is continuously improved and the security protection capability is improved, so as to realize the self-growth of security protection capability.

  Multi-dimensional collaborative construction of security tool sets in different industries from the outside to the inside and from the table to the inside

  In the information age marked by the Internet, "internet plus Industry" has become the best choice for China’s industrial revolution at this stage. Due to the limitation of its own technical level, many core technologies and spare parts in China depend on foreign countries. However, the communication protocol, design loopholes and other issues are not mastered, which makes it easy for information in industrial production to be illegally collected abroad. At the same time, China’s own R&D capability needs to be improved urgently, and the difficulty of personnel training is also increasing. The safety protection level of different industries should also be treated differently.

  Sun Limin, a researcher at the Institute of Information Engineering, Chinese Academy of Sciences, believes that phased implementation is the key. The security of core components such as PLC, industrial control configuration software and CNC machine tools should be gradually deepened, and the functional security of industrial control system should be combined with information security to realize the built-in security of industrial Internet. At the same time, the attack on important infrastructure needs multi-dimensional coordination. We should strengthen the perception and analysis ability of industrial security situation within enterprises, industries, the whole country and even the whole world, and combine active monitoring with passive trapping to find out the network attack activities and the characteristics of unknown attack samples.

  The Safety Guidance requires that key industries and fields should attach great importance to the key layout, such as power generation industry, power grid system, military manufacturing enterprises, rail transit, Three Gorges water conservancy, etc., which are the top priorities of industrial Internet security protection. How to deal with this?

  Sun Limin believes that for several important industrial Internet industries, specific industrial Internet attack and defense drill ranges and simulation test platforms should be built respectively. At the same time, we will strengthen the cultivation of high-end talents in industrial internet and network security, and establish a number of key laboratories for industrial internet security. Finally, build a special safety resource library and safety tool set for the industry, and pay attention to the safety and leakage prevention of the safety resource library while training and popularizing its application in the industry.

  The implementation of the "Safety Guidance Opinion" indicates that the construction of China’s industrial Internet security system has steadily advanced towards a new historical stage of legalization, institutionalization and specialization, which will definitely stimulate the rapid development of the industrial Internet security industry and greatly enhance the security protection level of China’s industrial Internet. (Zhao Chunxiao)

In 2023, Volkswagen sagitar launched a number of models.

It is a popular, yes, a classic model. In 2023, a number of vehicles meeting the national VI standard were introduced, including 1.2T, 1.4T and 1.5T displacement, and three different gearbox types: 5-speed manual, 7-speed dry dual clutch and 7-speed wet dual clutch. The main information includes vehicle name, dealer, reference price, transaction price and related body color.

Among the 2023 sagitar models, the 200TSI manual flying version is a 5-speed manual model, while the 200TSI DSG flying version and the 200TSI DSG surpassing version are 7-speed wet dual-clutch models, while the 300TSI DSG surpassing version and the 300TSI DSG excellent version are 7-speed wet dual-clutch models.

At present, there are some differences between the dealer reference price and transaction price of 2023 sagitar, which may be affected by market supply and demand, promotional activities and other factors, but we can understand the approximate price range of the model according to the information provided by the dealer.

In addition, sagitar’s configuration information, body color and down payment price can also be found on related websites. If you are interested in sagitar, you can go to Volkswagen official website or local dealers for more details. Please consult the APP for details.

Honda is in trouble again! Here comes the latest car purchase manual.

Ride comfort is also a key concern when people buy a car, and the difference between different models is actually quite big. What we said today. So whether this car is a mule or a horse, let’s take a look at its actual performance.

Let’s take a look at the appearance of Ailishen first. The front of Ailishen’s car is domineering and stylish, and the air intake grille is shield-shaped, which looks more spiritual. Coupled with the fashionable and dynamic headlights, it has improved a certain level. The car is equipped with LED daytime running lights, front fog lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car body, the size of the car body is 4951 mm * 1842 mm * 1711 mm. The car uses clean lines, and the side circumference looks very individual. With large-sized thick-walled tires, it looks full of sports. In the design of the rear end, the overall shape of the rear end echoes the front face, and the taillights look very domineering. The layout of the exhaust pipe uses a bilateral double-out shape, which is neat and vivid.

In terms of interior decoration, the overall visual effect of Ailishen’s interior decoration is very distinctive and looks very exquisite. The steering wheel of the car is very domineering and made of genuine leather, which gives a good grip experience. Let’s take a look at the central control. The car is decorated with a dynamic and lively touch-control LCD central control panel, which makes the interior design quite layered and gives people a sense of movement. Let Xiaobian introduce the dashboard and seats. The dashboard design is remarkable and looks very young. The car uses leather seats, equipped with functions such as electric adjustment with memory and seat proportion tilting, which has good support and comfort.

The car is equipped with car networking, driving mode selection, remote control key, Bluetooth key, rear wiper, interior atmosphere light and other configurations, which greatly improves the convenience of using the car.

I wonder if you are excited about this car introduced today? If you have plans to buy a car, Xiao Bian thinks it can be included in the alternative list.

Half-price "Tank 300", 2 meters and 8 wheelbase for 99,000, and the hybrid version only needs 5 oils.

In the off-road market, regardless of sales or popularity, Tank 300 is still firmly in the position of a brother. For this phenomenon, many people think that although it is not as fuel-efficient as hybrid off-road vehicles, and it is not as affordable as various light off-road vehicles, its pure fuel+differential lock+girder setting is the real off-road vehicle, and it can go over mountains and mountains without scruple … But in fact, even the tank officials admit that many of their own owners have never crossed the wild once.

Even if there is no official self-certification of tanks, now everyone can feel that the cross-country craze is hot for the burly shape and the more compelling hardware, rather than how many people really play with mud every day. In fact, from the point of view of just need, the contractor and the site owner either change careers or retire. After the slowdown of real estate and large infrastructure, there is no such thing as off-road just need; From the point of personal travel, go on road trip may be hot, but the real outdoor camping is still a small circle.

In this environment, the cross-country craze can still be pursued, but really buy a pure fuel with a girder, unless its price is very attractive, otherwise high fuel consumption and high car price may easily lead to regret after a month or two; Moreover, it is not only the cost. Although today’s off-road vehicles are trying to improve road driving, the overall feeling of wobbling or hard chassis, combined with large size and big blind spots, is hard to drive …

In this environment, all kinds of light cross-country are becoming more and more popular. Because it seems to be a kind of fox and tiger, it actually meets the real needs: it looks like a bluff, but its fuel consumption is similar to that of a city SUV, and it will not be so uncomfortable and difficult to park. For example, BJ30 from Beijing Cross-country had little popularity before the replacement, but its sales volume rose immediately after the replacement.

The first thing to say about this car is that its name is very confusing. Regardless of its own positioning or the impression it left on the previous generation, many people unconsciously think that BJ30 is a very compact A-class SUV, which is smaller than Haval H6. But in fact, after its replacement, it has caught up with BJ40, with a length of more than 4.7 meters, a wheelbase of 2.82 meters, and a proper quasi-B-class car. At this time, combined with its pricing of 99,900 yuan, how can it be considered as a high cost performance?

But it is not only the large size, but also the cross-country and pan-shaped shape of BJ30, which also explains what value is the primary productivity. From the perspective of cost performance, people around you will definitely say that it is worth the fare if they buy such a large and square SUV at the level of 100,000. For myself, it also meets the two needs of big space and off-road feelings. However, in terms of configuration, the 99,900 entry-level version, although fragrant in price, is slightly unreasonable in configuration.

Fortunately, compared with the entry-level version, what BJ30 really deserves to choose is the top match. Because the top version is first equipped with a hybrid system, and although the SUV with a load-bearing body is much more fuel-efficient than the hard-core off-road, it is the size of a medium-sized car after all, so the fuel consumption can be further improved after mixing; At the same time, the performance will be further strengthened after the top is equipped with dual motors, so it has a four-wheel drive system. The passability may not be as good as those of pure hard-core models, but it can also make BJ30, which has a bluffing face value, occasionally go bad. As for the price, the price of 130,000 class can have lower fuel consumption and better performance, but it is a better option.

Generally speaking, since the ordinary urban SUV has become a popular choice, manufacturers have begun to look for new profitable cows. Cross-country and MPV have gradually assumed the role of making money. However, in this era of involution and clear demand, more brands still choose to demand quantity first. Then, compared with the 200,000-odd tank 300, which can really go off-road without scruple, will you be more inclined to the BJ30, which only costs half price, but is more fuel-efficient and comfortable?

From decisive victory to building a well-off society in an all-round way to building a socialist modernization power in an all-round way —— On the goal of "two hundred years" by the representatives of

  Xinhua News Agency, Beijing, October 21st: From the decisive victory to building a well-off society in an all-round way to building a socialist modern power in an all-round way — — On the goal of "two hundred years" by the representatives of the 19th National Congress

  Xinhua News Agency reporter Zhang Xinxin

  The report of the 19th National Congress of the Communist Party of China pointed out that it is necessary to build a well-off society in an all-round way and realize the first century-long struggle goal, but also to take advantage of the situation to start a new journey of building a socialist modern country in an all-round way and March towards the second century-long struggle goal.

  Deputies believe that this strategic arrangement organically combines the goals of "short-term, medium-term and long-term", and the route is clearer, the content is richer and the theme is deeper, which shows the strong determination and firm confidence of the party to lead the people of all ethnic groups throughout the country to achieve the goal of "two hundred years" and will certainly inspire the inexhaustible motive force for the whole society to surge forward.

  Outline the road map of great rejuvenation

  Dreams inspire struggle, and goals unite strength.

  Delegates said that the report profoundly expounded the goal of "two hundred years" and clearly outlined the road map for the great rejuvenation of the Chinese nation, which was inspiring and inspiring.

  From now until 2020, it is the decisive period for building a well-off society in an all-round way.

  From 2020 to the middle of this century, it can be arranged in two stages to build China into a prosperous, strong, democratic, civilized, harmonious and beautiful socialist modernization power.

  Luo Hu, deputy to the 19th National Congress and secretary of the League Committee of Xilin Gol, Inner Mongolia Autonomous Region, said that the report made clear the blueprint of a powerful socialist modernization country, which gave the overall layout of the "Five in One" a clearer sense of direction and purpose, and pointed out the direction for future development.

  "When I heard the report’s description of the future, I was thinking about what our village would look like and what the villagers’ lives would look like." Deng Yingxiang, deputy of the 19th National Congress and secretary of Mahuai Village, Moyang Town, Luodian County, Qiannan Prefecture, Guizhou Province, said that the new goal is full of appeal, so that everyone can find their own dreams.

  Mahuai Village, where Deng Yingxiang is located, is surrounded by mountains and rugged terrain. It was once a famous poor village. In the past five years, the per capita income of the village has increased more than tenfold. "Although we are in a remote mountainous area, we are not strong enough to get rich ‘ Partial ’ Follow the party’s goal, and let every household live in a new house and have a car, and throw it away completely ‘ Poor hat ’ 。”

  Dreams can be felt and touched. Delegates believe that the period from 2020 to the middle of this century is divided into two fifteen-year plans, which clearly marks the strategic steps, objectives and tasks of building a socialist modern power, and presents a development vein of step by step, stability and far-reaching development.

  "The report further refines the modernization goals and explains the phased tasks very clearly." Zhou Rong, deputy to the 19th National Congress and secretary of the Party Committee of kunming railway administration, said, "In the past, it took experience to travel from Kunming to Beishangguang by train ‘ Baijiahei ’ The journey, after passing the high-speed rail, now takes only 10 hours. " Witnessing the rapid development of high-speed rail, Zhou Rong is full of confidence in China’s goal of becoming the forefront of innovative countries in 2035.

  "Strong science and technology makes the country strong. It will take us 15 years to achieve scientific and technological leadership, which will surely lay a solid foundation for achieving comprehensive national strength and leading international influence in the middle of this century. " Zhang Ruimin, the representative of the 19th National Congress and chairman of the board of directors of Haier Group, said that the goal of "two hundred years" is both dream-oriented and down-to-earth, and the prospect of great rejuvenation is brighter.

  Highlight the sincere feelings of "people first"

  The luck of the country lies in the hearts of the people. "The common prosperity of all people is basically realized" and "our people will enjoy a happier and healthier life" … … Whether it is the goal of "two hundred years" or the phased goal, it shows that we adhere to the road of common prosperity and pursue all-round development for the benefit of the people.

  Delegates believe that the goal of "two hundred years" outlines the ruling feelings of the CPC Central Committee with the supreme leader as the core.

  "No country or political party, like the Communist Party of China (CPC), has closely linked the people and the country, dared to put forward a goal that spans a hundred years, and included the well-being of generations in its own program of action." Wang Jinhua, a representative of the 19th National Congress and a teacher at Fanda Primary School in Lanyang Town, Danzhou City, Hainan Province, said.

  Education is the top priority of people’s livelihood. Wang Jinhua said that the achievements in education, infrastructure and other livelihood projects in remote rural areas in recent years have made her deeply feel "happiness". Fanda Primary School is located in the depths of the mountains, more than 50 kilometers away from the town government. "In the past, even the tables, chairs and benches in the school lacked arms and legs, and now information equipment is used in teaching. I witnessed the great changes in rural schools from thatched houses to tile houses to teaching buildings. Now the most beautiful place in the village and town is the school. More and more children come into the classroom and get a better education. "

  The revitalization of science and technology also benefits people’s livelihood. Du Yutao, deputy to the 19th National Congress and secretary of the Party Committee of shenzhen huada gene research institute, said: "It is precisely because of the breakthrough of gene sequencing technology that non-invasive prenatal screening can be widely applied, and more and more birth defects have been prevented and controlled. These are inseparable from scientific and technological progress and state support. " She said that the new goal will highlight scientific and technological innovation again, which will surely promote more scientific research achievements to benefit the society and let people enjoy a happier and healthier life.

  The connotation of the goal of struggle is constantly expanding, which further embodies the people-oriented concept and conforms to the expectations of the broad masses.

  "From looking forward to food and clothing and survival in the past to looking forward to environmental protection and ecology today, the report conforms to the new expectations of the people." Chen Yiwei, deputy to the 19th National Congress and secretary of Huizhou Municipal Party Committee, said that in the description of a powerful socialist country, while highlighting "prosperity, democracy, civilization and harmony", he particularly emphasized "beauty", and "the goals are progressive and carry forward the past, which conforms to people’s desire for a better life and beautiful homeland." He said, "Huizhou has been promoting ‘ Landscape city ’ Construction, this goal makes us feel that these years are on the right track, and our confidence and confidence are more sufficient, which encourages us to pick up our sleeves and work hard. "

  Remain true to our original aspiration and keep our mission firmly in mind. Delegates believe that "people" has always been the starting point and the end result of all our party’s work. This is not only the goal, but also the vitality.

  Converging the surging momentum of endeavor

  The delegates said that the goal of "two hundred years" is inspiring, turning the "big goal" of the cause of the party and the state into the "small goal" of personal life, and bringing together the majestic power to realize the great rejuvenation of the Chinese dream.

  Wang Zhongmei, a representative of the 19th National Congress of the Communist Party of China who has devoted herself to welding for more than ten years, said that her work is related to the quality and safety of bridges, ordinary and boring but very important. She was deeply touched by the social fashion of creating glorious labor and the professionalism of Excellence mentioned in the report. "No matter how modern industry develops, the craftsman spirit of being dedicated, rigorous and persistent and pursuing the ultimate will never go out of date." She said, "Under the great goal of the country, my ‘ Small target ’ It is to continue to carry forward the craftsman spirit, be responsible for every weld, and strive to drive more bridge welders to become skilled and innovative qualified workers. China’s transition from a big bridge country to a strong bridge country requires our bridge welders to contribute their strength. "

  "China people should have a good job, and China people should eat well." Ru Zhengang, a representative of the 19th National Congress and a professor at Henan Institute of Science and Technology, said that as a scientific and technological personnel and a college teacher, we should lead the team to do a good job in agricultural science and technology, strive to cultivate internationally leading wheat varieties, achieve a large-scale balanced increase in production and a stable harvest, produce more and better grain, and make contributions to increasing farmers’ income, increasing agricultural efficiency and ensuring world food security.

  Huang Na, deputy to the 19th National Congress and secretary of the Party branch of Donghu Village, Changkai Town, Linchuan District, Fuzhou City, Jiangxi Province, said that the hope placed by the report on the youth at the end was inspiring. As a university student village official, Huang Na is full of confidence. "Young cadres should have ideals, skills, responsibility and patience." She said that the rural revitalization strategy has provided a broader stage for young cadres, and they should be "new talents" who take root at the grassroots level, build beautiful countryside, and lead the villagers to get rid of poverty and become rich.

  … …

  An era has an era theme, and a generation has a generation’s mission. The common belief is thus condensed, and the road to forge ahead is thus lit.

  The delegates said that standing at a new starting point and under the guidance of the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, we will certainly be able to build a well-off society in an all-round way and start a new journey of building a socialist modern country in an all-round way, and the Chinese nation will surely stand among the nations of the world with a more high-spirited attitude.

Chery has another explosion! Another hard goods hit.

Nowadays, most consumers attach great importance to security configuration, which can be dispensed with but cannot be dispensed with. A more comprehensive configuration can often win more consumers’ love. The configuration performance of is a point that consumers pay more attention to. Let’s look down with Xiaobian.

First of all, from the appearance, the overall front of the Tiggo 5x looks very avant-garde, and the mesh uses a hexagonal shape, which looks very sporty. The avant-garde personality of the headlight is the finishing touch on the front face. The car is equipped with LED daytime running lights, automatic opening and closing, delayed closing and so on. Coming to the side of the car body, the size of the car body is 4358MM*1830MM*1670MM, and the car body looks very cool with large-sized thick-walled tires, which is eye-catching. Looking back, the overall shape of the rear of the car echoes the front of the car, and the taillights give people a very soft feeling and create a good atmosphere.

Sitting in the car, the overall visual effect of the Tiggo 5x interior is very distinctive, which is very avant-garde personality. The car looks very good outside the steering wheel, made of leather, and everything is very unique. Let’s take a look at the central control. The car is decorated with a solid touch-control LCD central control screen, which makes the interior design quite layered and looks quite clean and refreshing. Let Xiaobian introduce the dashboard and seats. The car is equipped with a simple dashboard and full of technology. The car uses a leather/fabric mix seat, which is wide and thick and very comfortable to ride.

Tiggo 5x is matched with CVT gearbox, with maximum power of 88KW and maximum torque of 148N.m, and its power performance is good.

The car is equipped with remote control key, rear wiper, engine start and stop, traction control (ASR/TCS, etc.), original factory interconnection/mapping and other configurations, with rich functions, which greatly improves its convenience of use.

To sum up: SUV has an atmospheric appearance, good spatial performance and high cost performance. I wonder if you are interested in it.

How to choose Chery Fengyun T10 compared with Fengyun T9 | Car purchase reference

I have the right to speak after driving, and I will talk to you about Chery Fengyun T10 (At the end of the article, there will be a part about how to choose Fengyun T9.)。 The evaluation of this series of cars focuses on evaluation, and reasonable suggestions are given according to the positioning and selling price for your reference in purchasing this car.

Fengyun is a new and upgraded "new energy" sequence, which is based on the existing Chery fuel vehicle and is transformed from new energy. Like today’sFengyun T10 can be regarded as a mixed version of 9.And Fengyun T9 is also a new energy version, but it will also launch new energy vehicles. It can only be said that when Chery faces one market segment after another, it hopes to use the tactics of "Chehai" (including Chery, Fengyun, Exploration and Arrizo, as well as independent, Star Road and iCAR brands) to meet the different needs of consumers as much as possible, which is indisputable.

In the view of Accelerator Pedal, compared with the original model of Tiggo/Arrizo, Fengyun can only say that it has the flavor of "new energy", and there are not many places that can be changed in design. The addition of electric drive system also makes Fengyun’s new car have a driving experience far beyond the original fuel car.



Compared with Tiggo 9, Fengyun T10 basically follows the original design except the electric drive, especially the interior design. The big difference is that the operation mode of the door handle in the car is changed, and the style of Shan Lan green interior on the top model is also not provided by Tiggo 9.

The provincial car review, a picture refers to Fengyun T10 product strength.

Technically speaking, Fengyun T10, as a plug-in hybrid vehicle, is also equipped with a 3-speed DHT transmission, M3P, dual-motor front drive or three-motor rear drive. These costs are higher than that of single-gear plug-in or extended range at the same level, so it is destined to be a product that pays attention to the display of technical strength.

However, in terms of intelligent driving, it is still the "short board" of Fengyun Department. On the same day as Fengyun T10, the intelligent driving system provides visual solutions, and its performance is not much different from that of series of production cars such as Wenjie and Zhijie (the strategy is similar, and the main gap is in the perception level).

On the whole, Fengyun T10 is a new medium and large SUV with practical space (not counting the third row), complete configuration, high comfort and relatively easy to drive, especially the electric drive has brought good driving and energy consumption performance. If you want a large-size SUV, the 5-seat Fengyun T10 is worth your experience.

Is the price of Chery Fengyun T10 expensive?

Counting the additional price of the 6-seat version.If so, the guide price of Fengyun T10 is 18.99-23.99 million yuan, but we think that the "Big Five" version of Fengyun T10 should be given priority. Fengyun T10 also has some preferential rights when it goes public, including "deposit deduction" and "",which is equivalent to a cash preferential range of 0.8-30 thousand yuan (Deduction and replacement benefits cannot be shared.)。 Considering that the subsidy of "20,000 to 10,000" is "real", it means that the initial purchase price of Fengyun T10 is 181,900-231,900 yuan (the replacement can be lower).

181,900 yuan to buy a new hybrid medium and large SUV with CDC variable vibration absorber is still worth considering, but as mentioned earlier, Fengyun T10 has a relatively high technical content in its class, soIn the face of a large number of extended-range competing models, Fengyun T10 doesn’t seem to be so valuable in terms of daily use..

But if you have identified this car, the following question is which of the three major models (taking five seats as an example) is the most worth buying.

The entry-level exclusive version (after a discount of 181,900 yuan) is unified in the power battery capacity and wheel size, but it lacks some high-value functions such as seat massage, seat ventilation and some active safety reminders, such as panoramic image, leather seat+heating and keyless system, which are standard, and the overall configuration is not too much.

However, the luxury version with a discount of 191,900 yuan has more functions such as memory of the exterior rearview mirror+automatic turning down when reversing, beauty mirror of the main and auxiliary driver’s sun visor+makeup lamp, ventilation of the front seat+massage, heating of the second row seat+rear air conditioning panel, four-door electric release, built-in driving recorder and some active safety reminding functions, etc., in terms of cost performance.

As for the top four-wheel drive version, in addition to speeding up, the configuration has also been significantly improved, but the price difference is 40,000 yuan compared with the exclusive version of the entry model. At this price, there will be a lot of room for competing products, and perhaps the top match is worth careful consideration.

How to choose Fengyun T10 and Fengyun T9?

Because Fengyun T10 and Fengyun T9 are similar in size and both provide 3 rows of seats to choose from, let’s briefly talk about the main differences between Fengyun T9 and T10 here.

As mentioned above, Fengyun T10 and T9 are similar to the relationship between the fuel version of Tiggo 9 and Tiggo 8. In essence, a larger model means bigger and better.

Compared with Fengyun T9, Fengyun T10 will be larger in overall space, especially in the second row. Another big gap comes from the driving structure. Fengyun T10 is equipped with adaptive shock absorber (CDC), and the chassis performance is really better. As for the 3-speed DHT and the 3-motor 4-wheel drive, Fengyun T9 does not have them.

Of course, Fengyun T9 also has some advantages at present, such as interior design and car system. As for the interior, Accelerator Pedal thinks that Fengyun T9 has a better design, and the car has a "HarmonyOS" flavor, which is obviously better than Fengyun T10.

Therefore, it echoes the "more stable" in the title of this article, that is, Fengyun T10 and Tiggo 9 are close in experience (in-car function and car machine), while Fengyun T9 is closer to the experience of "new forces". Because there is no price overlap between the two cars, soConsumers who are sensitive to price (especially those who have no demand for the third row) can give priority to Fengyun T9, while consumers who have higher requirements for car functions can also pay more attention to Fengyun T9.. Fengyun T10 is more like being prepared only for consumers who know TA. After all, Chery has taken "tech man" as its slogan, and consumers who pay attention to technology should be very interested in Fengyun T10.