Promoting grid management in Baiyun District, Guangzhou: small things don’t go out of the grid and big things don’t go out of the community.

Through refined management, the living environment of Dayuan Village has been significantly improved.

Through refined management, the living environment of Dayuan Village has been significantly improved.

Sheriff Grid helps residents find their lost children.

Sheriff Grid helps residents find their lost children.

  In Baiyun District, Guangzhou, grid management construction is in full swing. People were pleasantly surprised to see the figure of a grid worker in front of their house. With a phone call, a WeChat and a call, grid workers appeared beside the residents, regardless of the size of the incident.

  "The people think, I have a plan, the people have a call, I have a response, the people have a request, and I have something to do." On the 795.79 square kilometers of Baiyun land, 3,075 grids were finely divided, and 3,215 grid workers worked intensively on their respective grids, realizing the fine management of the city with the spirit of embroidery.

  A branch is built on the grid, and contradictions are resolved at the grassroots level.

  Dayuan Village, Taihe Town, Baiyun District, covers an area of about 25 square kilometers. There are 6,438 buildings in the village, including more than 3,600 rented houses, with an actual service management population of over 170,000. There are 7 large-scale logistics parks under its jurisdiction, which is a well-known "Big Mac" village and a famous "Taobao Village".

  In this "Big Mac" village, the traditional village-level governance model has obviously lagged behind, and the difficulties and pain points of social governance are prominent. However, since 2019, the police situation of theft in Dayuan Village has decreased by 41.7% year-on-year, and the police situation involving pornography, gambling and drugs has decreased by 22.6% year-on-year. How did this happen?

  "There are 2,409 party member in Dayuan Village, so we thought, can these red forces be transformed into the driving force and engine of village community governance?" Peng Zhiliang, the first secretary of Baiyun District stationed in Dayuan Village, introduced that Dayuan Village adopted a new service management model of "Party Building+Grid" in the exploration, that is, according to the characteristics of different regions, 111 basic grids were scientifically divided in the village, and combined with 212 party member responsibility areas, party member’s responsibility was unified with grid management, and a "Party Committee — Party branch — Grid — Party member "four-level management structure.

  Relying on the grid unit, the party building, rental housing management, municipal sanitation, comprehensive management and stability, comprehensive law enforcement and other teams of Taihe Town in Dayuan Village will be brought together to the village party committee for unified deployment and management, and the cadres and staff of party member at the town, village and economic society will flow to the grid, resources will be concentrated to the grid, all kinds of services will land in the grid, and mass problems will be solved in the grid.

  The interests of the masses are no small matter. Some people have damaged roads in front of their houses, smelly garbage collection, and inadequate compensation for fruit trees … … Party member and grid workers from Dayuan Village were dispatched in unison to try their best to solve the difficulties and pain points of the villagers. On July 25th this year, Lin Yongqing of party member went door to door with the 99th grid worker in the hot summer, and found a tanker carrying and unloading oil in an inconspicuous residential building. Lin Yongqing quietly reported the information, and the relevant departments rushed to the scene after receiving it. After being confirmed as an illegal refueling den, they immediately dealt with the refueling equipment.

  Remain true to our original aspiration, and keep our mission firmly in mind. Dayuan Village leads the grid management mode with party building, and continuously expands the ways and means for people from Guangzhou to participate in social governance through the joint meeting system of party building and the co-governance Council. Under the overall arrangement of the Political and Legal Committee of the District Committee, the experience of popularizing the "five strengths" of Sanyuanli Street Grid has taken root in Dayuan, and the "five strengths" have been used to create a pattern of co-construction, co-governance and shared social governance, providing inspiration for the reform and innovation of grassroots governance in the city.

  B grid "five long" micro-governance streets glow with new vitality

  The Zoumagang Railway Community, located in Sanyuanli of Baiyun, is a well-known "messy place", and many original residents have moved out because of the bad environment. Recently, however, there are more and more relocated households in the community, and dozens of families have moved back to the railway community.

  It turns out that Sanyuanli Street in Baiyun District piloted the grid "five long" micro-governance model from the first half of this year, "‘ Wu Chang ’ Not five people, but five teams. " Li Zhijun, deputy director of Sanyuanli Street Organization Office, told reporters that the "five leaders" are led by the party group leader, the grid leader is responsible, the deliberation leader cooperates, the building leader participates, and the sheriff guarantees. As of September this year, the "five long" teams of 156 grids in Sanyuanli Street have collected more than 1,400 problems and solved more than 1,300 problems, with a solution rate of over 90%.

  The child was accidentally lost, and the "five long" personnel immediately helped find it; The balcony found a hornet’s nest, and the "five long" personnel immediately invited firefighters to deal with it; The elderly living alone are sick, and the "five leaders" and doctors come to the door for treatment … … These are all practical things done for community residents after the implementation of the "five long" micro-governance work of Sanyuanli Street Grid, and the vision of "small things don’t leave the grid, big things don’t leave the community" has been truly realized.

  On August 5th this year, Ziyuangang Community Neighborhood Committee received a banner printed with the words "selfless assistance from the people". Ms. Ye, who came to send the banner, was very excited to express her gratitude to the community neighborhood Committee: "We are both crying. Fortunately, we have your help, otherwise I really don’t know what to do. Thank you very much!" It turns out that Ms. Ye is a businessman in Yifa Leather City within her jurisdiction. On the afternoon of August 3, she ran to the community duty room in a hurry and told the staff with tears that her two-year-old twins were accidentally lost because she was busy with business. After understanding the situation, Lu Ermin, the director of the community neighborhood committee on duty that day, asked the security team members to collect monitoring and search at the first time, and at the same time sent the information of finding children to the WeChat group of the "Five Long" team, and launched the leather goods business circle and community security forces to help find them together. Finally, in just one hour, she helped Ms. Ye find the two lost children.

  Grid "five long" micro-governance not only solves the practical problems encountered by residents in their lives, but also provides intimate convenience services for residents and opens up the "last mile" of serving the masses. There are many widowed and solitary elderly people living in Songbaigang community. Facing this special group, the "Five Long" team took the initiative to become caring people for the elderly living alone. Du Apo, an elderly person who lives alone in Songbai New Village, has no children under her knees. The grid leader of the community started to be Du Apo’s "children", not only caring for her in her daily life, but also cooperating with doctors in community health service centers to carry out on-site service, measuring blood sugar and blood pressure for Du Apo free of charge, and using the policy of benefiting the people to establish a health file for Du Apo, and providing family doctor-style signing service, so that Du Apo no longer has to worry about seeing a doctor.

  Nowadays, in the grid WeChat group of Sanyuanli Street, various "emergency" appeal messages pop up every day. The "Five Long" team insists on daily patrol, frequent visits, timely notes, handy work and real-time transmission, and quickly sends the collected clues of social conditions and public opinion to the group, so as to resolve contradictions in the bud and solve problems in the initial stage.

  C enhancing people’s happiness with the spirit of embroidery

  According to the statistics of Guangzhou Municipal Bureau of Statistics, the registered population of Baiyun District is only 943,600, while the permanent population is as high as 2,441,900, which makes Baiyun District rank first among all districts in Guangzhou. The influx of foreign population makes it urgent for Baiyun District to realize fine urban management. Since the beginning of this year, the Political and Legal Committee of Baiyun District Committee has taken the lead in optimizing and upgrading grid service management in the whole region.

  In April this year, the Political and Legal Committee of Baiyun District Committee, together with the Baiyun Branch of the Municipal Planning and Natural Resources Bureau and other departments, began to re-divide the basic grids of towns and streets in the whole region, using the latest and most authoritative maps and special vector drawing software to completely eliminate the unreasonable grids of towns and streets.

  After adjustment, 18 streets in 4 towns in the whole district are divided into 3075 basic grids, and 3215 basic grid members perform their respective duties. It also simplified the original 201 items into 50 items in 10 categories, and clearly defined the responsibilities of grid workers and functional departments.

  The front-end problem was successfully solved, followed by the optimization of the rear platform. The original platform function was very rough, but now the new platform is adding functions such as trajectory tracking, performance management, data statistics, etc. Grid members report grid events in real time in the grid through the mobile APP "Digital Baiyun Basic Application Platform" during inspection, and the background is in accordance with "Event sending → Dispatch → Event acceptance → Event handling → Result feedback → The evaluation and closing process is completed, and the whole process is closed in the platform, which truly realizes the "responsive" grid operation mechanism.

  Strengthen team management and greatly improve the grid service management ability. After the previous grid foundation work was consolidated, Baiyun District took advantage of the trend to improve the grid management pattern, and promoted the grid "five long" micro-governance model in the whole region, giving full play to social forces and realizing "small things don’t leave the grid, big things don’t leave the community". At present, on the basis of 3075 grids and 3215 grid members, the whole region has set up a grid "five long" team of 16595 people.

  In order to do a good job in grid management, leaders at all levels attach great importance to it. From January to August this year, a total of 384,779 grid events were reported in Baiyun District, and 384,115 were settled, with a settlement rate of 99.8%. Correspondingly, the residents’ sense of acquisition, happiness and security in Baiyun District have improved significantly. As of August 30, the police situation of Baiyun Branch decreased by 11% year-on-year; The police situation of the two robberies decreased by 57.8% year-on-year; Burglary alarm decreased by 50.6% year-on-year.

  In the eyes of the masses, the cleanliness of the environment and the improvement of public security are tangible and tangible. "The people’s yearning for a better life is our goal!" This sentence may be a vivid footnote for Baiyun District to study the spirit of embroidery and implement fine grid management. (Text/Figure Song Wei Wen Jing Yun Xuan)

Our province is fully committed to the prevention and treatment of infection in Covid-19-earnestly safeguarding people’s life safety and health.

At present, the epidemic situation in COVID-19 has entered a new stage, and the focus of prevention and control policies has shifted to protecting health and preventing severe diseases.

How will Yunnan follow up? How to ensure the treatment of critically ill patients with infection in Covid-19? How to prevent and control epidemic situation in rural areas? The reporter interviewed the working groups of the leading group headquarters of the provincial party Committee and the provincial government to deal with the epidemic situation (hereinafter referred to as the headquarters).

"Yunnan has made comprehensive arrangements and detailed key tasks in epidemic prevention and control, and promoted the transition from anti-infection to’ health protection and severe disease prevention’." Yang Yang, deputy governor and director of the headquarters office, said that the provincial party committee and government have fully implemented the spirit of the important speech and instructions of the Supreme Leader General Secretary on epidemic prevention and control, and resolutely put "protecting health and preventing severe diseases" in a prominent position in epidemic prevention and control. Wang Ning, secretary of the provincial party committee, and Wang Yubo, governor of the province, made careful arrangements and conducted the whole process, and conducted special research once every two days to study and solve major problems such as 120 first aid, drug supply, ICU beds, key population management, rural rescue preparation, and led a team to conduct field research in medical institutions, which laid the foundation and created conditions for a stable and orderly peak in the province.

The provincial headquarters judges the epidemic situation every day, refines the tasks and measures, and does all the work in detail. At present, the province has reached a peak of stability, the number of positive severe cases has been decreasing day by day, normal medical services have been gradually restored, and the epidemic prevention and control has been smoothly and orderly.

Expansion fever clinic

Effectively cope with the peak of medical treatment

On January 14th, the reporter went to the fever clinic of the First Affiliated Hospital of Kunming Medical University, and the nurses were on duty. Compared with a week ago, the number of patients decreased significantly.

24-hour fever clinic, online and online fever clinic, and triage of emergency patients to specialist should not exceed 6 hours … Recently, the First Affiliated Hospital of Kunming Medical University has taken many measures to expand the capacity and increase the number of patients with fever, so as to ensure the smooth medical channels for patients with fever.

"In order to meet the medical needs of the masses to the greatest extent and fully ensure the smooth channels for fever treatment, the headquarters office requires medical institutions in the province to set up fever clinics (consultation rooms) to announce to the public to ensure that fever clinics are open 24 hours a day, and they are not allowed to close or stop the clinic without authorization." According to the relevant person in charge of the medical treatment team of the headquarters, in early December 2022, hospitals above the second level and township health centers (community health service institutions) in the province all set up fever clinics, and adopted measures such as expanding fever clinics, increasing the strength of medical staff, and rationally diverting medical staff to effectively alleviate the pressure of fever clinics. Conditional secondary and tertiary hospitals set up children’s areas to quickly triage and treat patients with common fever, adopt the combination of online and offline, improve the graded diagnosis and treatment service network of patients in COVID-19, open a green channel for transshipment, and arrange timely treatment in corresponding specialties for those who need specialist diagnosis and treatment or hospitalization.

At the same time, patients with medical needs can go to the nearest community health service institutions for treatment. Patients with serious illness and beyond the ability of primary diagnosis and treatment can go to the second-and third-level hospitals in their jurisdiction or be referred to designated hospitals according to their illness. In addition, the second-and third-tier hospitals in the province have opened online fever clinics, which provide citizens with relevant services such as consultation, prescription, drug purchase and medication guidance 24 hours a day, which can conveniently and efficiently allocate medical resources across regions and improve the efficiency of using high-quality medical resources.

As of January 14, 560 medical institutions above the second level in the province have set up fever clinics, and 1481 primary medical institutions have set up fever clinics. The peak number of consultations in the province’s fever clinics exceeded 150,000, and it has steadily dropped to more than 20,000. The relevant person in charge of the medical treatment team of the headquarters said that the peak of this round of epidemic infection in our province has passed.

Optimize the allocation of medical resources

Fully guarantee the treatment of critically ill patients.

After a week of high fever, cough, fatigue and muscle aches, Li Zhi, 85, was admitted to the intensive care unit of the Department of Respiratory and Critical Care Medicine of the First People’s Hospital of Yunnan Province. After diagnosis, Li Zhishuang’s lung has diffuse ground glass shadow, which belongs to critically ill patients with infection in Covid-19. Coupled with basic diseases such as hypertension and gout, his condition deteriorates rapidly. Through targeted treatment such as high-flow ventilator, his condition has been improving.

Since the establishment of a three-level response echelon in the First Provincial Hospital, each department has set up an infection treatment ward in COVID-19. The departments of respiratory and critical care medicine, infectious diseases and liver diseases are responsible for the guidance of the hospital’s departments on the treatment of Covid-19 infected patients and ensuring the resources for the treatment of critically ill patients.

In the past few days, all parts of our province have strengthened the preparation of medical treatment resources, rapidly expanded the number of critically ill beds, enriched and expanded the treatment team, set up an emergency medical support team, optimized the referral process mechanism, and medical staff at all levels raced against time to save lives and played a set of "combination boxing" to treat critically ill patients:

—— 281 general hospitals above the second level in the province set up intensive care departments according to the standards, strengthened the preparation of intensive care resources, and added intensive care equipment such as ventilators.

—— Strengthen the setting of ICU beds in general hospitals above Grade II, speed up the expansion and transformation of ICU beds in other specialties, co-ordinate the bed resources in internal medicine, surgery and other wards of the hospital, and reserve beds for intensive care step by step.

—— Organize internal, external, pediatric and emergency specialists to carry out intensive professional emergency training in comprehensive ICU, and effectively expand the intensive care team.

—— Breaking the routine, leading by doctors specializing in severe and respiratory diseases, with specialists participating in the formation of intensive care teams to ensure the quality and safety of intensive care.

-The province has set up 50 critical care teams, each with 27 members.

-Timely production of emergency and severe video teaching materials, accumulated training of more than 180,000 medical staff, and rapid improvement of the critical care capacity of medical institutions at all levels.

-Mobilize village groups and social forces, carry out grid management, find out the base of key populations, establish a guarantee system, implement classified management of key populations, grasp the health status of key populations, find patients with severe tendency in COVID-19 as early as possible, and carry out early treatment nearby as soon as possible to reduce the incidence of severe diseases.

-Establish a piecemeal responsibility system for severe treatment, and implement the provincial-level Baozhou City, Baozhou County, and Baoxiang Town. Severe patients who exceed the ability of primary diagnosis and treatment will be referred to higher-level hospitals for treatment as soon as possible. Counties and urban areas reserve referral and transfer vehicles step by step, and make overall plans at the county level to smooth the referral channel. Establish a patrol and consultation system for emergency support teams for severe treatment to ensure that the treatment of severe patients is orderly, powerful and effective.

—— Expand the treatment resources to achieve "all due", strengthen the treatment force to achieve "all treatment should be done", move forward the prevention and control barrier to ensure "early treatment", and there is no run on severe treatment resources in the province.

Pass forward

Continuously improve the prevention and control ability of rural epidemic situation

Rural areas are an important gateway for epidemic prevention and control and the "last mile" to ensure people’s health. "Forward Pass" is the key work of epidemic prevention and control in urban and rural areas of our province. Combined with the actual situation, our province actively carries out early preparation, early investigation, early identification, early intervention and early referral to comprehensively promote the prevention and control of epidemic situation in rural areas. At present, the situation of medical treatment in rural areas of the province is generally stable, and the epidemic peak has passed one after another.

Honghe Hani and Yi Autonomous Prefecture set up a patrol team to prevent severe diseases, and carried out patrol dynamic monitoring for people aged 65 and over with 8 basic diseases; Yanshan County, Wenshan Zhuang and Miao Autonomous Prefecture, established the responsibility system for the guarantee of people living alone, and strengthened the monitoring and follow-up of health status; Xinping County, Yuxi City, conducts classified management training for grass-roots medical staff, and sends doctors to serve at the station …

In order to prevent mild illness from turning into severe illness, 118 counties in the province have built close county medical communities to give full play to the role of leading hospitals, greatly expand ICU beds and enhance the ability of severe treatment. At present, the province has organized patrol teams to enter villages and households, dispatched 1,370 patrol teams to serve and patrol in villages, comprehensively investigated 5,264,300 elderly people over 65 years old, and achieved accurate classification and identification. On-site activation of 28,000 village team members and sinking of 6,500 cadres and households, and high-frequency follow-up of key populations.

There are 1481 fever clinics in township hospitals (community health service centers) in the province, and 13588 village clinics should be open. At present, more than 90% township hospitals can provide oxygen therapy services for the masses. Organized more than 50,000 grassroots medical and health personnel in the province to participate in a series of trainings on medical treatment of infection in Covid-19. Township hospitals and rural family doctors in the province provided 1,425,800 person-times of health services and distributed "health and epidemic prevention kits". Accurate distribution of antipyretic and analgesic drugs, cough medicine, small molecular antiviral drugs, raw materials and formulas of traditional Chinese medicine decoction to the grassroots. 12 kinds of hospital preparations were urgently approved, and 46 kinds of hospital preparations were included in the drug list (9 kinds of ethnic medicines such as Yi, Miao and Dai).

The relevant person in charge of the epidemic prevention and control team of the headquarters said that with the normal operation of borders and ports resumed, in order to prevent the risk of new mutant input, the province strengthened virus gene sequencing, closely monitored and found new mutant input in time, and quickly responded to disposal.

Dawn is just ahead, and persistence is victory. Jiang Xu, head of the medical treatment team of the headquarters, said that in the next step, our province will improve the diagnosis and treatment measures, increase drug procurement, do a good job in ensuring blood supply, ensure the smooth flow of the "120" call for help, continue to promote vaccination for the elderly, and earnestly safeguard the lives and health of the people.

How to deal with the flu season? The answers to the four hot questions are here!

CCTV News:November 1st is World Influenza Day. As the weather turns cold, influenza gradually enters a seasonal active period, and influenza vaccination everywhere also enters a peak period. What is the epidemic trend of influenza in China this winter and next spring? How can we do a good job of prevention and scientific response?

In a number of community health service centers in Taiyuan, Shanxi, Xiamen, Fujian and other places, citizens are being vaccinated against influenza in an orderly manner, and many of them have come with their children. According to the medical staff in Xiamen, the local influenza vaccine stocks are relatively sufficient at present, and citizens can make an appointment in advance.

According to experts, according to the monitoring situation of sentinel hospitals nationwide, at present, influenza activities in China are on the rise.

According to experts, everyone is susceptible to the flu. However, the severity of flu symptoms varies among different people.

Jiang Hongni, member of Pulmonary Angiology Group of Chinese Medical Association:Children under 5 years old, especially children under 2 years old, older people over 65 years old, some people with basic diseases, and some pregnant women are also susceptible to influenza.

According to experts, the symptoms of influenza are relatively serious, mainly manifested as high fever and systemic symptoms, including headache, muscle and joint pain all over the body; The common cold and fever last for a relatively short time, with mild systemic symptoms and rapid recovery. If you have the flu, you should seek medical treatment as soon as possible in case of critical symptoms, so as to avoid blind or inappropriate use of antibacterial drugs.

Experts remind that to prevent influenza, everyone should wear masks and get flu vaccine while improving their immunity. Due to the different strains of influenza virus every year, the influenza vaccine will be adjusted accordingly, and the influenza antibody is not effective for life, so it is recommended that the public be vaccinated again every year.

Jiang Hongni, member of Pulmonary Angiology Group of Chinese Medical Association:Only a few people are not suitable for vaccination, such as very obvious allergic symptoms, especially those who have been vaccinated before, and there are diseases with this immune system. In addition, if the patient has a fever recently or has been vaccinated with other vaccines in the last month, vaccination can be suspended.

Daughter coming back: a microcosm of narrative defects of domestic suspense online drama

As a new season drama series of "Fog Theater", the opening of "Daughter Coming Back" has aroused the attention and heated discussion of the audience, and it has been highly praised because of its "brain burning" of the plot and the online performance of the actors, and even praised "the return of Fog Theater". However, in the middle of the series, the looseness of the follow-up plot and the rationality of the narrative were questioned by the audience, which led to the continuous decline of word of mouth, and the Douban score dropped to the passing line at the end. It can be said that "Daughter Coming Back" can’t escape the fate that the original suspense online drama of "Misty Theater" has a high reputation and the audience’s expectation has failed, and its narrative defect has also become a microcosm of the deep-seated problems of domestic suspense online drama.


If we count from the crime of undocumented in 2017, the domestic suspense online drama represented by "Fog Theater" has become a very subdivided type of online drama. Thanks to the development of genre models of suspense film and television works in Europe, America and Japan, as well as the literary foundation of Zi Jinchen’s original novels, and the participation of a group of directors with European and American film and television professional backgrounds, the domestic suspense online drama has set off a creative upsurge: after the crime without a license and chasing after the murder in the daytime aroused the audience’s expectation, the popularity and high reputation of Hidden Corner and Silent Truth in 2020 further established the status of "fog theater" as an industry drama, which gave birth to suspense. However, since then, the original script of Fog Theater has not been explored smoothly due to the defects of suspense narration, although the series such as Goodbye that Day, Fog in the Eight Diagrams Pavilion, Who is the murderer, Deadly Wish and Gold Rush have gathered a cast and production team that can not be underestimated, presenting an overall industry dilemma of the original domestic suspense online drama.


Generally speaking, domestic suspense online dramas, including "Misty Theater", follow a narrative mode of "social school" reasoning that combines suspense with reality. This choice is not only related to the policy advocacy of realistic themes of local film and television dramas, but also the communication strategy of online drama producers trying to break the genre boundaries and break the circle of audiences with realistic topics. At a deeper level, it is also the consistent cultural practice of local film and television dramas to highlight the theme of family humanity and social issues. Therefore, under the label of "crime" and "suspense", most of the dramas of "Fog Theater" highlight the human evil brought by family of origin and social power. For example, The Hidden Corner, The Fog in the Octagon Pavilion, Very Witness and Ten-Day Game all involve family relations issues that Chinese is particularly concerned about. Different from the hard reasoning that pays attention to the detective’s puzzle solving process, the social reasoning suspense drama pays more attention to the deep integration of social factors and human problems, and its puzzle solving process lies in showing the deep-seated human evil step by step, and pays more attention to the deep-seated social problems of all people doing evil in the context of a specific era. For example, the society and power system revealed in Silent Truth. This means that there is a close combination between this social problem consciousness and narrative suspense puzzles: in the narrative process of "throwing puzzles-solving puzzles-uncovering puzzles",Construct the rationality and logic of solid details, plots and characters’ behaviors, so that genre narration and social problems can be deeply integrated. By this measure, The Daughter Who Came Back has representatively exposed the narrative defects faced by local suspense online dramas.


Daughter Back is still a social reasoning network drama with the theme of family suspense. The drama is set in Tanling County, which was developed in the southwest of China in 1997 due to the third-line construction. It tells the story of Chen Youxi, a young girl adopted by Jieshan Welfare Institute. Xiaoxiu, a good friend who works as a home nanny in Li Chengdong, director of the county fertilizer factory office, mysteriously disappeared after discovering the Li family’s secret. In order to find the mystery of Xiaoxiu’s disappearance, she fled the welfare home and came to Tanling, pretending that Li Wenwen, the daughter of the Li family who had been missing for many years, sneaked into the Li family to find clues. From the perspective of Chen Youxi as an intruder, with the help of Xiao Xiu’s prospective boyfriend Cheng Wei, the drama gradually discovers the secrets and sins of the Li family through multiple struggles with his mother Liao Suifang, his father Li Chengdong and Liao Suifang’s lover Wang Zhongjiang. As a family suspense drama, The Daughter Who Came Back focuses on the complex game between the family members involved in the murder case, and how the characters form the "hunter" and "prey" and the relationship between the strong and the weak in various human motives and actions: Chen Youxi, as an intruder, seems to have the initiative, but in fact his identity and actions are in Liao Suifang’s hands; However, Li Chengdong, a weak husband in the marriage relationship, was very humble and obedient to keep Liao Suifang.In fact, it is precisely the perpetrators with the deepest intentions; And mentally retarded Li Wenzhuo seems to be kind and powerless. Is he a real murderer … … The series brings questions about who killed Xiaoxiu, the mystery of Li Wenwen’s death and whether Li Wenzhuo is really stupid or fake. The calmness and lust behind Liao Suifang, played by Mei Ting, and the complex character of Li Chengdong, played by Yanhui Wang, which is honest and humble on the surface, make the reverse relationship between these characters and the hidden level of human nature behind the murder case better presented.


However, similar to other social mystery dramas in Misty Theater, Daughter Coming Back has three obvious narrative defects, which make the narrative tension constructed by the contrast between the actor’s superb performance and the characters still unable to save its reputation:


First of all, as a suspense drama of social reasoning, its realistic problem consciousness does not go deep into the internal texture of narration, and stays at the superficial atmosphere of the times and the superficial psychological consciousness level, which fails to become a part of the deep-seated characters’ behavioral motives, thus showing a typical "sense of decoration of the times" drawback.Although director Lv Xing himself emphasized the typology and problem consciousness of creation, and published a document stressing that his narrative should focus on showing the relationship between the background of fund-raising tide, third-line construction and laid-off tide, detention and repatriation system, Qigong fever and other backgrounds existing in China society in the late 1990s and the mentality and fate of the characters at that time, from the perspective of drama narrative, these did not really form the deep-seated logic of his narrative, nor did they become a part of clues. The most important background in the play can be said to be the decline of the chemical fertilizer plant and the laid-off workers, which constitutes the background of Li Chengdong’s psychological loss and his fragile "pride" (used to show off in front of Liao Suifang as a red man of the factory director), but the real problem between him and Liao Suifang lies in his desire and Liao Suifang’s lack of love for him. Similarly, Wang Zhongjiang, who is his rival in love, is involved in the social context of wealth, and its complex relationship (how to get out of the chemical fertilizer factory, what it has experienced, why people are attached to raising funds, and how to have an accident) how to form an image of the relationship between the three people, which is vague in the play, not given an explanation and presentation, and not even entered the narrative context. Wang Zhongjiang’s plot line and the weakening consciousness of social problems behind it are difficult to support the narrative significance that the director’s intention and narrative background may bring, and eventually become a simple background decoration.


Secondly, as a typed narrative, both social reasoning and case reasoning need to follow the principle of "Puzzle Throwing — — The emergence of evidence — — The revelation of the mystery runs through the basic logic, which makes the progress of the plot and the audience’s participation form an intellectual wrestling with each other. However, there is an obvious problem of "puzzle loss" in Daughter Back, which leads to the separation between narrative progress and audience’s participation.In the first half of the plot, The Daughter Who Comes Back throws at least four puzzles: (1) The mystery of the identity of the monkey masked man; (2) Xiaoxiu leaves or the mystery of death (whether to leave or not? What is Xiaoxiu’s real personality? Who killed Xiao Xiu? How did Xiao Xiu die? What about Xiao Xiu’s body? (3) The mystery of whether Li Wenzhuo really burned his brain and whether he killed people; (4) The mystery of Li Wenwen’s disappearance and death, etc. These problems all lead to a direction of "all people are evil", and also make the criticism of the universal evil of human nature behind an era context a possible construction of the theme that the audience expects. However, after the series throws out questions, the plot is constantly turning over, and the focus of the questions is constantly changing. For the original puzzles, the answers are revealed in an effortless and narrative way: for example, the monkey mask man is just a rogue, and coincidentally reveals the mystery that Li Wenwen died in a washing machine. And why is Li Wenzhuo there every time the Monkey Mask Man appears? For another example, what kind of person is Xiaoxiu, and is there a relationship between her death and her real personality? … … None of these questions give clear answers in the play. Although the series gives many fragmentary clues, Wang Zhongjiang’s positive personality and light death lead to a lot of redundant details and plots being invalid. In the end, taking Li Chengdong as the subject of doing evil and accepting the crime runs counter to the audience’s guess that all the people are doing evil, which greatly weakens the intelligence of the narrative and the depth of the theme.


Thirdly, from the level of suspense narrative, narrative rationality is the most critical factor for the success of suspense drama, and the rationality of details, plots and characters constitutes three key elements of suspense narrative rationality, but The Daughter Who Came Back has obvious rationality defects in these three aspects.For example, the fact that Liao Suifang went to grandma Cheng Wei’s house to look for Chen Youxi’s things and glanced at the photos of Cheng Wei’s parents on the wall was not necessarily related to the narrative; As a patient in a mental hospital, it is also questionable how MengMeng got the key to a mental hospital and got in and out freely. In a suspense drama supported by solid realistic details, it is also abrupt to take the "flying butterfly" as the confirmation details of the relationship between Li Wenzhuo and Li Wenwen. On the rationality of the plot, what is criticized is why Wang Zhongjiang’s family can let anyone in and out freely, so that Cheng Wei can sneak in twice to steal blood tests and steal videos; And why was Liao Suifang so calm when she saw the obviously false report on the DNA report? Furthermore, from the character, Liao Suifang, who is so smart and careful, drank Li Chengdong’s poisonous soup defenseless before going to the Public Security Bureau in the last episode? And Chen Youxi can see that Li Chengdong lied and admitted to killing Xiaoxiu, but he was so out of control after Li Wenzhuo said he choked Xiaoxiu? And so on, all confuse the audience. This separation of details, plots and characters is a serious damage to narrative rationality.


The above-mentioned problems of "The Daughter Coming Back" are the common problems existing in the original suspense online drama of "Misty Theater". Without the adaptation of Zi Jinchen’s original novel, the creation of the original suspense narrative script of social school reasoning, the deep-seated narrative integration of social problem consciousness, the construction of typed puzzle narrative and the solid construction of logical rationality are all key issues to test the creation of local suspense online drama. How to get rid of the "sense of decoration of the times" and make people get a deep social representation of sexual sin, how to avoid the "puzzle loss" and how to form the narrative tension of audience participation in suspense narrative, and how to get solid details support through the multi-level rationality of logic, fundamentally determine how far the local original suspense online drama can go. (Author: Zheng Huanzhao, Associate Professor, School of Literature, Jinan University)


Looking at China’s economy from the data: the "magnetic attraction" of the orderly preparation market for large-scale exhibitions is getting stronger and stronger

  Cctv newsOn January 30th, News Network reported that the development of China’s cultural enterprises continued to pick up and improve, and the water resources allocation project in the Pearl River Delta was connected to the whole line. At the same time, the environment of China’s state-owned enterprises continued to be optimized and improved, and the ability of foreign trade enterprises to enjoy export benefits continued to improve, and the preparations for the second chain Expo were promoted in an orderly manner … … The market’s "magnetic attraction" to foreign investment will become stronger and stronger, and the fundamentals of China’s economic stability and long-term improvement have not changed.

  The development of China’s cultural enterprises continues to pick up.

  On January 30th, the National Bureau of Statistics announced that in 2023, the operating income of cultural and related industries enterprises above designated size nationwide reached 12,951.5 billion yuan, an increase of 8.2% over the previous year, and the development of cultural enterprises continued to pick up.

  In 2023, the country started to renovate 53,700 old urban communities.

  According to the Ministry of Housing and Urban-Rural Development, in 2023, 53,700 old urban communities were renovated nationwide, benefiting 8.97 million households, with a total investment of nearly 240 billion yuan.

  The whole line of water resources allocation project in Pearl River Delta is connected with water.

  On January 30th, the Pearl River Delta water resources allocation project, a major national water conservancy project and a national water network backbone project, was put into operation. With a total length of 113.2 kilometers, the project can deliver 1.708 billion cubic meters of water to Guangdong-Hong Kong-Macao Greater Bay Area every year, benefiting more than 32 million people along the route, solving the water shortage problem in Guangzhou, Shenzhen, Dongguan and other places, and building a multi-water source guarantee system in Guangdong-Hong Kong-Macao Greater Bay Area.

  The business environment in China has been continuously optimized and improved.

  On January 30th, 2023 China Business Environment Research Report released by China Council for the Promotion of International Trade showed that in 2023, nearly 90% of the enterprises surveyed rated the business environment in China as "satisfactory" or above, and the business environment in China continued to be optimized and improved.

  This shows that the fundamentals of China’s economic stability and long-term improvement have not changed, and the "magnetic attraction" of China market to foreign investment will become stronger and stronger.

  The ability of China’s foreign trade enterprises to enjoy export benefits has been continuously improved.

  In 2023, the national trade promotion system issued a total of 6,210,200 certificates of origin, ATA documents and commercial certificates, an increase of 16.05% over the previous year. Among them, the preferential certificate of origin visa amount of the national trade promotion system totaled 65.152 billion US dollars, an increase of 7.07% over the same period of last year; The number of visas totaled 1,676,900, a year-on-year increase of 21.54%.

  The number of preferential certificates of origin visas has increased steadily, which shows that with the gradual emergence of the effects of stabilizing foreign trade policies such as increasing the implementation and promotion of free trade agreements in China, the ability and level of Chinese foreign trade enterprises to enjoy export benefits have also been continuously improved.

  China International Import Expo(CIIE): The contracted exhibition area of the enterprise business exhibition has exceeded 180,000 square meters.

  According to the presentation of the 7th China International Import Expo(CIIE) Consumer Goods Exhibition Area, the 7th China International Import Expo(CIIE) will be held in Shanghai from November 5th to 10th this year.

  Up to now, the contracted exhibition area of the enterprise business exhibition has exceeded 180,000 square meters. Among them, the consumer goods exhibition area will focus on the achievements of enterprises in green and sustainable development, innovative products and services, cross-border cooperation and integration, personalized customization and intelligent technology with the theme of "sharing quality life and creating a better lifestyle" to meet people’s growing needs for a better life.

  Chain Expo: More than 90 Chinese and foreign enterprises signed letters of intent for participation.

  It is understood that the second China International Supply Chain Promotion Expo will be held from November 26th to 30th this year. At present, the preparatory work is progressing in an orderly manner, more than 100 enterprises have expressed their willingness to participate in the exhibition, and more than 90 Chinese and foreign enterprises have signed letters of intent for participation.

  China’s largest multifunctional rescue boat in the deep sea is put into use.

  On January 30th, Nanhai Rescue 103, a powerful and multifunctional comprehensive rescue boat designed and built by China, was compiled into Nanhai Rescue Bureau of the Ministry of Transport and officially put into use. The ship can carry out rescue under harsh sea conditions and complex meteorological conditions, filling the gap in China’s comprehensive search and rescue capability in the deep sea.

  Department 12: Strengthen the construction of the aged care service talent team.

  On January 30th, according to the press conference of the Ministry of Civil Affairs, 12 departments recently issued "Opinions on Strengthening the Construction of Talent Team for Aged Care Services". This is the first comprehensive policy document on the construction of aged care service talents in China.

  The "Opinions" put forward that it is necessary to improve the incentive measures for the protection of old-age service talents and improve the level of salary protection. Increase the praise and encouragement, and enhance the professional respect and social recognition of the aged care service talents.

  General Administration of Market Supervision deploys food safety supervision during the Spring Festival.

  On January 30th, the General Administration of Market Supervision held a dispatch meeting to deploy food safety supervision during the 2024 National Spring Festival and the "Two Sessions", requiring local market supervision departments to effectively strengthen food safety supervision during the festival, pay close attention to key products, key links, key areas and key risks, increase the frequency of supervision and inspection, and severely punish violations of laws and regulations to ensure that people have a happy, peaceful and safe Spring Festival.

In 2018, a big wave of new policies will be related to your "wallet" from July 1.

  In a blink of an eye, 2018 is about halfway through. In July, there is a big wave of new policies about your wallet: the reduction of tariffs on imported consumer goods, the cancellation of traffic roaming fees, etc. What other new policies are there?

  1 enterprise employees’ pensions shall be subject to the central adjustment system.

  The State Council recently issued the Notice on Establishing the Central Adjustment System of the Basic Endowment Insurance Fund for Enterprise Employees, and decided to establish the central adjustment system of the endowment insurance fund, which will be implemented on July 1, 2018. On the basis of the current provincial overall planning of basic old-age insurance for enterprise employees, a central adjustment fund for old-age insurance will be established, and the old-age insurance funds in various provinces will be appropriately adjusted to ensure that basic pensions are paid in full and on time.

  The relevant person in charge of the Ministry of Human Resources and Social Security said that the implementation of the central fund transfer system will not increase the burden on enterprises and individuals and will not affect the treatment of retirees. First, do not increase the proportion of contributions paid by enterprises and individual employees. The establishment of a central fund adjustment system is mainly to adjust the surplus and deficiency of funds between provinces. The total income and expenditure of the national endowment insurance fund in the current period has not changed, and enterprises and individual employees do not need to pay extra fees, which will not increase the overall burden of society. Second, it will not change the current pension insurance benefits calculation and adjustment methods, and will not affect the personal benefits of retirees. In some provinces, the amount of funds borrowed is greater than the amount of funds allocated. In these provinces, the burden of old-age care is relatively light and the fund support ability is strong. After adjustment, it will not affect the timely and full payment of current pensions. In some provinces, the amount of funds allocated is greater than that of the above solution. Through adjustment, the pressure of fund payment can be appropriately alleviated, and the basic pension can be better guaranteed to be paid in full and on time.

  2. Adjustment of social security payment base

  Many places in the country have successively announced the social security payment base in 2018. Taking Beijing as an example, the lower limit of the payment base for employees participating in basic old-age insurance and unemployment insurance is 40% of the average monthly salary of employees in Beijing in 2017, with a minimum of 3,387 yuan, which is 305 yuan higher than last year; For employees who participate in basic medical insurance, industrial injury insurance and maternity insurance, the minimum payment base is 60% of the average monthly salary of employees in this city in 2017, with a minimum of 5,080 yuan, up 456 yuan from last year.

  Social security payment is related to the treatment of the insured after retirement. Only when a certain payment level is reached can a better treatment level be achieved. If the payment level is too low, the pension level is still low. In other words, the payment level will increase with the increase of average salary, and the future treatment level will also increase.

  3. The tax incentives for scientific and technical personnel will be "received"

  The Ministry of Finance, the State Taxation Administration of The People’s Republic of China and the Ministry of Science and Technology jointly issued the Notice on Individual Income Tax Policies for Scientific and Technological Personnel to Earn Cash Rewards from Their Post Scientific and Technological Achievements, which made it clear that since July 1, 2018, non-profit research and development institutions and institutions of higher learning approved according to the law on promoting the transformation of scientific and technological achievements, the cash rewards given to scientific and technological personnel from their post scientific and technological achievements can be included in the "salary and salary income" of scientific and technological personnel in the current month at a reduced rate of 50%, and personal income tax can be paid according to law.

  It is cheaper to import daily consumer goods.

  With the approval of the State Council, the MFN tariff rate of some consumer goods will be reduced from July 1, 2018, involving 1449 tax items, and the average tax rate will be reduced from 15.7% to 6.9%, with an average decrease of 55.9%. Reduce the average import tariff rate of clothing, shoes and hats, kitchens and sports and fitness products from 15.9% to 7.1%; Reduce the average import tariff rate of household appliances such as washing machines and refrigerators from 20.5% to 8%; Reduce the average import tariff rate of processed foods such as aquaculture, fishing aquatic products and mineral water from 15.2% to 6.9%; The average import tariff rate of washing products, cosmetics such as skin care and hairdressing and some medical and health products will be reduced from 8.4% to 2.9%.

  5. Tariff reduction of imported cars and parts.

  With the approval of the State Council, from July 1, 2018, the tariffs on automobiles with tax rates of 25% and 20% will be reduced to 15%, with tax reductions of 40% and 25% respectively; The tariffs on auto parts with tax rates of 8%, 10%, 15%, 20% and 25% will be reduced to 6%, with an average tax reduction of 46%.

  6. The vehicle purchase tax will be levied on the trailer by half.

  The Ministry of Finance, State Taxation Administration of The People’s Republic of China, and the Ministry of Industry and Information Technology jointly issued the Announcement on Reducing Vehicle Purchase Tax on Trailers. From July 1, 2018 to June 30, 2021, the vehicle purchase tax will be reduced by half. The date of purchase shall be determined according to the issuance date of the Uniform Invoice for Motor Vehicle Sales, Special Payment Letter for Customs Tariff or other valid documents.

  7. Preferential tax policies for venture capital enterprises and angel investment individuals.

  The Notice on Tax Policies for Venture Capital Enterprises and Angel Investors jointly issued by the Ministry of Finance and State Taxation Administration of The People’s Republic of China promoted the preferential tax policies for venture capital enterprises and angel investors, that is, the preferential policies for venture capital enterprises and angel investors to invest in seed-stage and start-up technology-based enterprises, and the taxable income was deducted by 70% of the investment amount, which was implemented nationwide by eight pilot areas of comprehensive innovation reform and Suzhou Industrial Park.

  This Notice clarifies that the personal income tax policy for angel investment will be implemented as of July 1, 2018, and other policies will be implemented as of January 1, 2018; The above-mentioned tax policy can be applied to the investment that occurred within 2 years before the implementation date and has been invested for 2 years after the implementation date and meets the prescribed conditions.

  8. Traffic "roaming" fee is cancelled

  On June 22nd, China Mobile, China Unicom and China Telecom successively announced that, starting from July 1st, 2018, the roaming fee will be cancelled, and the provincial traffic of new and old mobile phone users will be upgraded to domestic traffic (excluding Hong Kong, Macao and Taiwan traffic).

  Previously, the Ministry of Industry and Information Technology launched a series of measures to reduce the growth rate of mobile traffic, including: from July 1, the "roaming" fee for mobile traffic will be cancelled, and basic telecommunications companies will be encouraged to launch large-flow packages. The average unit price of mobile traffic will be reduced by more than 30% during the year. Further reduce household broadband charges and international, Hong Kong, Macao and Taiwan roaming charges. Promote enterprises to optimize and streamline tariff packages, and study and introduce relevant policies and measures to standardize tariff management. Support all localities to expand the coverage of wireless networks in public places and provide users with free Internet access services.

  9. Some high-speed rail tickets are discounted by 6.5%

  Starting from July 5 this year, the announced fares of high-speed trains running on the six sections of Hefei-Wuhan, Wuhan-Yichang, Guiyang-Guangzhou, Liuzhou-Nanning, Shanghai-Nanjing and Nanjing-Hangzhou were optimized and adjusted. This time, it is clear that the published fare is the highest price limit. Railway-related enterprises can lower the fare within the price limit by season, time, seats and sections according to the passenger flow, with a maximum discount of 6.5%. Compared with the current situation, the adjusted executive fare has generally increased and decreased.

  10. Tianjin will raise the unemployment insurance standard from July 1st.

  A few days ago, Tianjin issued a notice, starting from July 1 this year, it will raise the unemployment insurance payment standard.

  According to the "Notice on Improving the Payment Standard of Unemployment Insurance in Tianjin", if the payment period is from the first month to the twelfth month, the monthly payment standard will be raised from 1150 yuan to 1240 yuan; For the 13th to 24th months, the monthly payment standard was raised from 1,110 yuan to 1,200 yuan, respectively increasing the 90 yuan.

  The standard of one-time living allowance for farmers’ contract workers was raised from the current monthly payment standard of 690 yuan to 744 yuan, with an increase of 7.83% in 54 yuan. (Gao Chang/Compilation)

How about this sequel? In 2017, they invaded the big screen again!


1905 movie network exclusive Hollywood’s "sequel" strategy is not a new topic in recent years. The theme is drying up day by day, the market is saturated day by day, and superhero movies that gnaw at comic books dominate the world … … From commercial blockbusters to small and medium-sized topical films, expanding the existing film universe, continuing the existing popularity and replicating the existing success have become the tacit choices of the increasingly conservative big studios.

 

Of course, the 36 sequel to the movie bombings in 2016 were still a bit too fierce (the number in 2015 was still 28). In this year, the Marvel Comics blockbuster "Captain America: Civil War", which is a cliche, actually continued to be very powerful. James Wan, who was tired of playing the "speed shock" series, returned to "Evocation 2", which was actually a double harvest at the box office; Of course, it is not uncommon to fail to meet expectations, such as Independence Day 2: A comeback, Teenage Mutant Ninja Turtles 2: Breaking Through the Shadow, and The Pirates 2; And things like Alice in Wonderland 2: Adventures in the Mirror and zoolander 2 are also on the street … …

 

But generally speaking, in Hollywood, where creativity is increasingly scarce, sequels are still chewy, especially in Hollywood’s foreign cultural output, sequels are an absolute fist product. At present, in a list of 27 films, sequels actually account for 18 seats!

A chart tells you that the 2017 sequel is still the fist product of Hollywood cultural output.

 

In order to avoid the blindness of fans, we specially selected some well-selling sequels to be released in 2017, and gave you a little reference according to the time sequence of North American release:

It must be said that this focus picture from the hand of the film network designer was once regarded as the official ultimate poster by foreign media.

 

Extreme Agent: The Ultimate Return, January 20th

 

Expected value: ★★★★☆.

 

If it weren’t for the release of the third film, I’m afraid everyone would have forgotten this old IP launched 15 years ago, but in fact, it’s only one year behind Vin Diesel’s other "housekeeping skills" The Fast and the Furious series.

 

Similar to the mistakes made in the Bourne ultimatum series, the second film in 2005 didn’t use the main hero Vin Diesel, so it became a matter of course to save the street. Fortunately, the third film got back on track this time, and Dissel finally came back, bringing Tony Jaa and Donnie Yen with him, so the biggest attraction of this film is obviously to play.

Wuli, whoever doesn’t play soy sauce!

 

In addition, deepika padukone, the Indian "national queen" who is said to have appeared in Fast 7 earlier, actually came to Extreme Agents. And "Speed ? ? 8" was also released this year, so it is inevitable for the audience to compare the two series. The relatively weak "Extreme Agent" can easily be regarded as the adopted son, and it lost a segment of "Speed ? ? 8" at the box office first. As for wuli Fanfan, what is certain is that he has lived in Canada, and his English lines will never be worse than some sweet ones.

 

Actually, I’m here to see the Indian goddess … …

 

Resident Evil 6: The Final Chapter January 27th

 

Expected value: ★★★★★

 

From the age of 27 to the age of 41, Milla Jovovich devoted the best years of an actress to the Resident Evil series (and perhaps its creator, director paul anderson). Now that this series is finally coming to an end, the vicissitudes of Goddess Joe’s face seem to have a somewhat tragic meaning.

 

But in paul anderson’s design, this one should look heavy enough to be worthy of the pursuit of thousands of games and movie powder for many years. Judging from the trailer currently exposed, Goddess Joe has to go deep into the umbrella company’s "hive" to confront the Queen of Hearts. After so many years of blaming, she has finally come up with a big move of "frying zombies", and the pattern seems to be passable. It’s just that michelle rodriguez and Colin Salmon, the black captain who died tragically in the first film, which was legendary to return before, have not been seen, and their names are not in the lineup of Cass exposed in the film. In addition, the reputation of this series has been falling all the way after the standard of the first three films is acceptable, and the quality of this one … … It’s a little worrying.

 

Goddess Joe is the mother of two children. What kind of bike do you want?

Going out and spending too much traffic? Five tips to teach you to surf the Internet and save traffic.

We hold our mobile phones for social chat, online shopping, playing games and watching news every day, enjoying the convenience brought by mobile phones, but the accompanying traffic problems are a headache. There is basically WiFi at home, so don’t worry about it, but once you go out, the speed and traffic become a big problem. "Is there WiFi here?" It has also become the most frequently asked question. Now 360 free WiFi teaches you to surf the Internet and save a lot of traffic fees, and bid farewell to "traffic shortage" from now on.

The first trick is to get free WiFi in public places. Now all major shopping malls, restaurants, airports, buses and other public places have covered free WiFi, and we can access the signal to enjoy the free network, showing photos, chatting, online shopping, receiving emails and so on. However, we must be cautious when surfing the Internet. The incidents of criminals using free WiFi to steal user information often occur. It is recommended to install 360 free WiFi for security detection, and find phishing and fake WiFi at the first time to protect mobile phones from phishing and Trojan horses.

The second measure is to use the offline function of the mobile phone. Now many apps have added offline functions, such as offline music, offline video, offline reading and so on. Using the offline function, download in advance in the WiFi environment, which can also save a lot of traffic.

The third measure is to close the mobile network data. This is the most thorough way to save traffic, but it will be isolated from the world. We can’t talk about WeChat, brush Weibo, show photos and bask in sweetness. Our world is so wonderful, but unfortunately we can’t share it with each other.

The fourth measure is to cultivate good online habits. For example, turn off unused software in time, turn off automatic synchronization of weather, calendar and other applications, and turn on the browser’s traffic compression function, which can save traffic well.

Do you think the above tricks are too humbled to surf the internet and are not happy at all? Just take a free WiFi and be afraid? Then the fifth measure must not be disappointing.

The fifth measure is to use 360 free WiFi to connect the exclusive hotspots of the three major telecom operators at any time, and the number of hotspots has reached 130 million. 360 Free WiFi spends huge sums of money to purchase the traffic of the three major operators every month for users to use for free, and you can surf the Internet for free with a click, eliminating the need for mobile phone verification and other links. In the WiFi environment, users can also enjoy the advance payment protection provided by 360 in case of fraud, so as to avoid network risks and property losses.

Fast food powder is oriented to the development of high-end, regionalized and restaurant-reduced local specialty snacks.

This newspaper (reporter Yan Liwen/photo)The Guiding Opinions on Cultivating Traditional Dominant Food Producing Areas and Local Characteristic Food Industries jointly issued by the Ministry of Industry and Information Technology and other 11 departments clearly states that by 2025, the development pattern of local characteristic foods with "10 billion leaders, 100 billion clusters and 1 trillion industries" will be basically formed, and a number of national famous local characteristic food brands and typical cases of local characteristic snacks industrialization will be created.

As a representative of food on the tip of the tongue, local specialty snacks have condensed the wisdom of countless working people and are an inexhaustible motive force to promote regional economic development. With the growth of the new generation of consumer groups and the surge of online marketing, local specialties such as snail powder and hot and sour powder have ushered in new development opportunities. As a new force of convenience food, how will it develop more steadily and sustainably in the future?

A few days ago, at the Forum for the Development of Instant Food Industry of the 23rd China Instant Food Conference hosted by chinese institute of food science and technology, the participating experts and business representatives exchanged ideas around the cluster development advantages of local specialty snacks and explored the road to industrialization of local specialty foods.

Youpinzhi innovation special food

In recent years, the continuous growth of convenience foods such as hot and sour powder and snail powder has shaken the pattern of weak flour in the past decades, and these products have injected new vitality into the convenience food industry.

When talking about the development of snail powder, Lu Xiaoli, a professor at Sichuan University, said that the rapid development of Liuzhou snail powder industry is inseparable from the support of national policies, the promotion of local governments, the support of consumers and the vigorous marketing of merchants. Its product structure is not limited to the original model, and it has made great innovations in ingredients and soup packages. At present, there are more than 200 brands of pre-packaged Liuzhou snail powder, and the technical level of the production line integrates mechanization, automation and intelligence, which effectively helps the high-quality development of the industry.

Like snail powder, hot and sour powder is also working hard to improve quality. Dai Guichun, deputy general manager of the Instant Noodles Division of Sichuan Baijia Akuan Food Industry Co., Ltd. said that Baijia Chenji Hot and Sour Powder, as a pioneering representative of convenience fans, is also constantly innovating and developing to meet the growing health needs of consumers. "Jinli Ancient Street" small fresh flour, using a brand-new wet flour technology, produces wet flour with a water content of more than 50%, highly restores the taste of hand-beaten wet flour in restaurants, and makes authentic Sichuan-Chongqing snacks enter thousands of households.

He Jiguo, a professor at the College of Food Science and Nutritional Engineering of China Agricultural University, is concerned about the functional convenience market for fans. He said that convenience food has become a part of the staple food of Chinese residents. Consumers have a large intake of staple food and high intake frequency, and its advantages after functionalization are remarkable. Enterprises should pay attention to the use of raw materials in the process of functionalizing convenience foods. The ingredients of food can increase the homology of medicine and food. Considering the adaptability of different combinations, on the basis of strictly observing relevant national laws and regulations, innovative research and development of functional convenience foods can meet the special needs of consumers.

"It is also an innovation for one side to raise one side by soil and water." Colin, manager of convenience food category of Shandong Tianbo Food Ingredients Co., Ltd., said that returning to tradition and focusing on quality are the focus in the industrialization of convenience food. Whether it is instant noodles, boiled noodles or mixed noodles, its essence is to meet the needs of consumers for meal replacement in specific scenes. In recent years, the development of fast food powder is oriented to high-end, regional and restaurant reduction, which also shows that product innovation should focus on people-oriented reduction of catering products, including taste reduction, quality reduction and fireworks reduction, bringing new value to consumers.

Strong cluster to cultivate advantageous industries

Hot and sour powder, snail powder, Regan Noodles, crossing the bridge rice noodles … These special snacks from all over the country are gathering resources, forming industrial clusters and driving local economic development.

As the "Capital of Hot and Sour Powder in China", Tongxu has provided a model for building a local snack industry cluster. Han Zhenqiang, the county magistrate of Tongxu County, Kaifeng City, Henan Province, said that in order to realize the development of hot and sour powder industrial cluster, Tongxu County planned to build a hot and sour powder industrial park with a total area of 2,730 mu, covering hot and sour powder cakes and ingredients processing, production and packaging, cold chain logistics, R&D quality inspection, e-commerce live broadcast and so on. At the same time, with minimal approval, strict constraints, excellent service and extremely fast efficiency, we will provide quality services to the majority of enterprises and continue to empower industrial development.

In Sichuan, all kinds of special foods also gather in groups. Hou Jinglin, Deputy Director of the Management Committee of Tianfu Modern Seed Industry Park in Qionglai City, Sichuan Province, introduced the investment project of green food industry in Qionglai Economic Development Zone. He said that Sichuan Qionglai Economic Development Zone focuses on the development of food and beverage, high-quality liquor and other industries, and strives to build a leading green food and beverage industry base in the west. It is the main bearing place for the development of Chengdu liquor industry and the liquor industry in the metropolitan area, initially forming the development trend of the whole liquor industry chain.

According to Ren Weiwei, executive president of Chengdu Food Industry Association, the emergence of local specialty snack industry clusters is the choice for the development of consumer market. In the future, the development of characteristic industries needs industrial thinking, government support and industry promotion. Enterprises need to have the ability of continuous product innovation and model innovation, open up the market through the marketing method of "online explosion and offline expansion", create a resounding product brand and category brand, realize the leap-forward development of enterprises, and create a trillion-dollar local specialty snack industry market.

Promote development and empower industry iteration

The structure of the convenience food industry has quietly changed, and the products such as instant vermicelli, rice noodles and rice noodles have catered to consumers’ demand for local specialties.

Li Shu, director of the Network Supervision Department of Henan Provincial Market Supervision Administration, believes that the role of digital technology in the industrialization process of local specialty snacks should not be underestimated. Henan is a big food manufacturing province, and it is proposed to speed up the certification of smart workshops and smart chemical plants in the construction of public brands of "Famous American and Henan Products". The growth of the output value of single products such as snail powder and steamed eggs with flour is inseparable from the help of enterprises to analyze and accurately position the market with big data. Industrial digitalization is promoting major changes in production methods and social economy, empowering and vigorously promoting the take-off of small and medium-sized enterprises.

Zhang Yi, founder and CEO of Ai Media Consulting Group, said that the categories represented by Liuzhou snail powder, Chongqing hot and sour powder, Hunan Changde rice noodle, etc., restore and reproduce local food and flavor snacks, which are favored by consumers, and the regionalized features of convenient noodles are increasingly obvious, and new categories and new tastes of convenient noodles with regional characteristics are rapidly hatched. In the future, it will be the trend of product innovation and development for the instant noodle food industry to speed up cooperation with universities and research institutes, dig deep into regional traditional foods and conduct in-depth research on special foods in different regions.

He Yao, the founder of Sichuan Creative Box Brand Marketing Planning Co., Ltd., said that when talking about the innovative planning and three-dimensional marketing of new convenience foods with local characteristics, the R&D propaganda of new categories should clearly state "Who am I", focus on one point and one group of people, and avoid making products that are suitable for any scene and can be eaten and eaten by men, women and children without memory points. In the face of the changing market, only by making the brand itself a "flow" can the brand grow red after the flow "fades".

Liu Haoyu, Deputy Secretary-General of chinese institute of food science and technology, said that with the influx of more and more brands and capital, both the marketing model and product design have subverted the previous forms and easily switched between culture and personality. In the new era, the convenience food industry, as the main force in the field of food industry, the important carrier of rural revitalization and the key support of healthy China, will play an important role in the process of Chinese modernization, and the industrialization process of local specialty food is also an important way for the convenience food industry to meet people’s yearning for a better life.

Consumer Daily, October 12, 2023

2024 Henan Government Affairs WeChat Influence Monthly List No.4 (1st batch)

  Dahe Net News On May 16, 2024, the first batch of the fourth issue of the monthly list of Henan government affairs WeChat influence was officially released.

  In this issue, a total of 19 government affairs lists were released, and one scenic spot list was released in two batches. The first batch of lists includes provincial categories, provincial cities, counties and cities, education, cultural tourism, health care, medical insurance, market supervision, big data and scenic spots.

  The first list (provincial category): the number one scholar is "Henan Communist Youth League"

  The articles with higher comprehensive ranking in this list and their WeChat WeChat official account are as follows:

  Youth learning: Youth plays an important role in Chinese modernization (rural revitalization) (Henan Communist Youth League)

  Announcement of College Entrance Examination Time in Henan Province in 2024 (Henan Provincial Department of Education)

  April tax declaration reminder! (Henan taxation)

  Sun Jinlong, Party Secretary of the Ministry of Ecology and Environment, went to Henan to investigate the prevention and control of air pollution (Henan environment)

  A high-rise building in Zhengzhou caught fire and evacuated 20 people! (Henan Fire Fighting)

  The ranking of WeChat WeChat official account in this list is: Henan Communist Youth League, Zhongyuan Shield, Henan Provincial Department of Education, Henan Disease Control, Henan Taxation, Healthy Henan, Henan Fire Protection, Henan Provincial Department of Culture and Tourism, Yufa Sunshine, Henan Development and Reform Commission, Henan Procuratorate, Henan Armed Police, Henan Federation of Trade Unions, Henan Emergency Management Department, Henan Environment, Henan Talent Market, Henan Medical Security Bureau, Henan Social Security Card, Henan Meteorology and Henan Association for Science and Technology.

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